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                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

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                                   FORM 10-K

                 ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the fiscal year ended February 1, 1997 (Fiscal 1996)  Commission File Number
0-15898

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                                 DESIGNS, INC.
             (Exact name of registrant as specified in its charter)
 
                   DELAWARE                              04-2623104
       (State or other jurisdiction of      (I.R.S. Employer Identification No.)
        incorporation of organization)

           66 B STREET, NEEDHAM, MA                               02194
   (Address of principal executive offices)                     (Zip Code)

 
                                 (617) 444-7222
              (Registrant's telephone number, including area code)
 
          Securities registered pursuant to Section 12(b) of the Act:
 
                                      NONE
 
          Securities registered pursuant to Section 12(g) of the Act:
 
                         COMMON STOCK, $0.01 PAR VALUE
                        PREFERRED STOCK PURCHASE RIGHTS
                             (Title of each class)
 
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Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days. Yes X No _
 
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405
of Regulation S-K is not contained herein, and will not be contained, to the
best of the registrant's knowledge, in definitive proxy or information
statements incorporated by reference in Part III of this Form 10-K or any
amendment to this Form 10-K. [X]
 
The aggregate market value of the voting stock of the registrant held by
non-affiliates of the registrant, based on the last sales price of such stock on
April 18, 1997 was approximately $75 million.
 
The registrant had 15,618,643 shares of Common Stock, $0.01 par value,
outstanding as of April 18, 1997.
 
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                      DOCUMENTS INCORPORATED BY REFERENCE
 
INCORPORATED DOCUMENT FORM 10-K REQUIREMENT --------------------- --------------------- PART II Item 5 Market for Registrant's Common Equity and Related Shareholder Matters...... Page 34 of the Annual Report to Shareholders for the fiscal year ended February 1, 1997. Item 6 Selected Financial Data.............. Page 11 of the Annual Report to Shareholders for the fiscal year ended February 1, 1997. Item 7 Management's Discussion and Analysis of Financial Condition and Results of Operations........................ Pages 12 through 17 of the Annual Report to Shareholders for the fiscal year ended February 1, 1997. Item 8 Financial Statements and Supplementary Data................... Pages 18 through 30 of the Annual Report to Shareholders for the fiscal year ended February 1, 1997. PART III Item 10 Directors and Executive Officers..... All information under the caption "Nominees for Director and Executive Officers" in the Company's definitive Proxy Statement which is expected to be filed within 120 days of the end of the fiscal year ended February 1, 1997. Item 11 Executive Compensation............... All information under the caption "Executive Compensation" in the Company's definitive Proxy Statement which is expected to be filed within 120 days of the end of the fiscal year ended February 1, 1997. Item 12 Security Ownership of Certain Beneficial Owners.................... All information under the caption "Security Ownership of Certain Beneficial Owners and Management" in the Company's definitive Proxy Statement which is expected to be filed within 120 days of the end of the fiscal year ended February 1, 1997. Item 13 Certain Relationships and Related Transactions......................... All information under the caption "Certain Relationships and Related Transactions" in the Company's definitive Proxy Statement which is expected to be filed within 120 days of the end of the fiscal year ended February 1, 1997.
3 DESIGNS, INC. INDEX TO ANNUAL REPORT ON FORM 10-K YEAR ENDED FEBRUARY 1, 1997
PAGE ---- PART I Item 1. Business..................................................... 4 Item 2. Properties................................................... 10 Item 3. Legal Proceedings............................................ 10 Item 4. Submission of Matters to a Vote of Security Holders.......... 10 PART II Item 5. Market for Registrant's Common Equity and Related Shareholder Matters.......................................... 11 Item 6. Selected Financial Data...................................... 11 Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations.......................... 11 Item 8. Financial Statements and Supplementary Data.................. 11 Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure.......................... 11 The information called for by Items 5, 6, 7 and 8, to the extent not included in this document, is incorporated herein by reference to the Company's Annual Report to Shareholders for the year ended February 1, 1997. PART III Item 10. Directors and Executive Officers of the Registrant........... 11 Item 11. Executive Compensation....................................... 11 Item 12. Security Ownership of Certain Beneficial Owners and Managemen................................................ 11 Item 13. Certain Relationships and Related Transactions............... 11 The information called for by Items 10, 11, 12 and 13, to the extent not included in this document, is incorporated herein by reference to the Company's definitive proxy statement which is expected to be filed on or about May 9, 1997. PART IV Item 14. Exhibits, Financial Statement Schedules and Reports on Form 8-K..................................................... 12
3 4 PART I. ITEM 1. BUSINESS SUMMARY Designs, Inc. (the "Company") is a specialty retailer in the United States of quality branded apparel and accessories. The Company markets a broad selection of Levi Strauss & Co. and Boston Traders(R) brand products through predominantly mall-based, first quality stores under the names "DESIGNS" and "BOSTON TRADING CO."; and outlet stores under the names "LEVI'S OUTLET BY DESIGNS" and "BOSTON TRADERS." A subsidiary of the Company also owns a 70% interest in a partnership that operates, as part of a joint venture with a subsidiary of Levi's Only Stores, Inc. ("LOS"), a subsidiary of Levi Strauss & Co., stores under the name "ORIGINAL LEVI'S STORE" and outlet stores under the name "LEVI'S OUTLET," each of which feature men's and women's Levi Strauss & Co. brand products. The Company makes extensive use of Levi Strauss & Co. brand names, trademarks and trade names in its advertising, signs and store displays, and uses the broad recognition of these Levi Strauss & Co. brand names to generate sales. Management believes that the Levi's(R) and Dockers(R) names are two of the most recognized apparel brand names in the United States and that the Levi's(R) brand name is among the most recognized brand names in the world. During fiscal 1995, the Company completed the purchase of the Boston Traders(R) brand in order to exclusively own a brand to complement the existing Levi Strauss & Co. brand product lines offered by the Company. The Boston Traders(R) brand, established in 1967, was historically known for its wholesale and retail sales of sweaters and tops for both men and women. The Company intends to feature its private label Boston Traders(R) brand products in its new Boston Trading Co.(SM) stores opened in fiscal 1997. These stores will carry casual sportswear and basic clothing, activewear and performance wear and a limited selection of Levi's(R) brand products. The Company also intends to feature its Traders Collection(R) private label brand in its Designs stores. This new product line is expected to provide the Company with a broader assortment of tops that will complement the Levi Strauss & Co. brands sold in the Company's Designs stores. The addition of the Boston Traders(R) and Traders Collection(R) brands in the Designs stores, and the opening of Boston Trading Co.(SM) stores in fiscal 1997 are expected to increase sales and improve margins, although there are no assurances that the introduction and integration of these brands will be successful or that positive sales and margin results will be generated. In fiscal 1997, the Company plans to open six Boston Trading Co.(SM) stores, five of which were open as of May 1, 1997. Depending on the level of customer acceptance of the Boston Trading Co.(SM) store concept and the Boston Traders(R) brand, the Company plans, barring any unforeseen circumstances, to expand this new specialty retail concept nationally. STORE FORMATS Designs stores are located in enclosed regional shopping malls and offer a broad selection of first quality Levi Strauss & Co., Boston Traders(R) and Traders Collection(R) brand merchandise. The new Boston Traders(R) product line was re-introduced into the Designs stores in the fall of 1996 to offer a broader merchandise selection to Designs store customers and increase the proportion of non-Levi's(R) brand product, as requested by Levi Strauss & Co. In fiscal 1997, the Company will feature the Boston Traders(R) product line in its Boston Trading Co.(SM) stores which are located in upscale malls and an urban location. This store format also carries a limited selection of Levi Strauss & Co. products. Boston Traders(R) outlet stores, which are located in outlet shopping areas throughout the United States, feature end-of-season Boston Traders(R) and Traders Collection(R) brand product lines from the Designs and Boston Trading Co.(SM) stores. Levi's(R) Outlet by Designs stores are located in manufacturers' outlet parks and shopping centers. These outlet stores sell manufacturing overruns, discontinued lines and irregulars purchased by the Company directly from Levi Strauss & Co. and its licensees, as well as end-of-season Levi's(R) and Dockers(R) brand merchandise 4 5 transferred from Designs stores. Levi's(R) Outlet by Designs stores have capitalized on outlet shopping areas specializing in "value" retailing. To date, each Levi's(R) Outlet by Designs store is the only authorized outlet in its shopping area selling exclusively Levi Strauss & Co. brand products. A subsidiary of the Company participates in a joint venture with a subsidiary of LOS, which operates Original Levi's(R) Stores(TM). See "Expansion Strategy." Original Levi's(R) Stores(TM) are located in upscale malls and urban locations and feature hardwood floors and "video walls" displaying Levi Strauss & Co. advertisements and popular music videos. This format focuses on men's and women's Levi's(R) brand products consisting of core traditional styles such as five pocket and 501(R) jeans, denim jackets, contemporary silverTab(TM) brand tops and bottoms, exclusive merchandise from the Levi's(R) Europe lines and Levi's(R) Personal Pair(TM) individually fitted jeans for women. The joint venture also operates Levi's(R) Outlets stores that sell only Levi's(R) brand products, including end of season and close-out products from Original Levi's(R) Stores(TM). Management believes that the Company competes effectively with other apparel retailers by offering superior selection, quality merchandise, knowledgeable in-store service and competitive price points. The Company stresses product training with its sales staff and, with the assistance of Levi Strauss & Co. personnel and materials, provides its sales personnel with substantial product knowledge training across the Boston Traders(R), Traders Collection(R), Levi's(R) and Dockers(R) product lines. EXPANSION STRATEGY Since its inception in 1976, the Company has grown through the addition of new stores and the modification of its retail formats. The following table provides a summary of the number of stores in operation at year end for the past three fiscal years. With the exception of the Boston Traders(R) outlet stores, Levi Strauss & Co. must approve all new store locations which sell Levi Strauss & Co. brand products.
FISCAL YEARS ENDED ----------------------------------------------- FEBRUARY 1, FEBRUARY 3, JANUARY 28, 1997 1996 1995 ----------- ----------- ----------- Designs............................................... 44 49 51(2) Levi's(R) Outlet by Designs........................... 58 58 61 Joint Venture: Original Levi's(R) Stores(TM).................... 11 11 8(3) Levi's(R) Outlets................................ 10 4 -- Boston Traders(R) outlet stores....................... 27 35(1) -- --- --- --- Total....................................... 150 157 120 === === ===
- --------------- (1) In May 1995, the Company acquired certain assets of Boston Trading Ltd., Inc. including 33 Boston Traders(R) outlet stores. (2) During fiscal year 1994, the Company closed fifteen Designs stores as part of a restructuring program. (3) The Company sold one "Original Levi's(R) Store(TM) and two "Dockers(R) Shops" to LOS on January 28, 1995. On January 28, 1995, Designs JV Corp., a wholly-owned subsidiary of the Company, and a subsidiary of LOS entered into a partnership agreement (the "Partnership Agreement") to engage in the retail sale of Levi's(R) brand jeans and jeans-related products. The joint venture that was established by the Partnership Agreement is known as The Designs/OLS Partnership (the "OLS Partnership"). The term of the OLS Partnership is ten years; however, the Partnership Agreement contains certain exit rights that enable either partner to buy or sell its interest in the joint venture beginning January 2000. The Company previously announced that the OLS Partnership may open up to 35 to 50 Original Levi's(R) Stores(TM) and Levi's(R) Outlets throughout 11 Northeast states and the District of Columbia through the end of fiscal 1999. 5 6 In June 1994, Levi Strauss & Co. advised the Company that it did not see any additional growth in the Levi's(R) Outlet by Designs format, other than additional Levi's(R) Outlet stores that may be opened under the OLS Partnership. Levi Strauss & Co. has opened Levi's(R) Outlets and Dockers(R) Outlets through their LOS subsidiary and informed the Company that it did not intend to open these outlets in centers serviced by one of the Company's existing Levi's(R) Outlet by Designs stores. Accordingly, wholly-owned Levi's(R) Outlet by Designs and jointly-owned Levi's(R) Outlet locations continue to be the only authorized retail outlet locations in their respective outlet centers to sell Levi's(R) brand products. The Company does not expect to open additional Levi's(R) Outlet by Designs stores in the future, with the exception of Levi's(R) Outlets that are opened by the OLS Partnership as discussed above. Present plans are that future growth of the Company will be derived from the opening of new stores that will predominantly feature the Boston Traders(R) brand under the name Boston Trading Co.(SM) as discussed above, and stores opened by the OLS Partnership. CUSTOMER BASE The Company's product selection, offered by its various store formats, is designed to satisfy the casual apparel needs of customers in all age groups and income brackets. A substantial portion of the Company's customer base consists of Levi's(R) and Dockers(R) brand customers. A segment of the Company's customer base consists of foreign travelers shopping for Levi Strauss & Co. products. The recent introduction of the Company's private label merchandise allows customers to purchase additional casual apparel with the Boston Traders(R) and Traders Collection(R) brand product lines which are intended to complement the Levi's(R) brand merchandise sold in the Designs and Boston Trading Co.(SM) stores. MERCHANDISING AND DISTRIBUTION Through fiscal year 1996, the majority of the assortment focus was on a core selection of traditional Levi's(R) and Dockers(R) brand products. During the third quarter of fiscal 1996, the Company re-introduced the Boston Traders(R) brand product line and a range of Boston Traders(R) brand accessories in the Designs stores. Barring unforeseen circumstances, in the fall of 1997 the Company plans to further distinguish the Boston Traders(R) and Traders Collection(R) brand product lines by offering Boston Traders(R) brand merchandise only in the Boston Trading Co.(SM) stores and Traders Collection(R) brand merchandise only in the Designs stores. Expectations are that the addition of non-Levi Strauss & Co. brands will enable the Designs stores to capitalize on new products either not offered by Levi Strauss & Co. or of which Levi Strauss & Co. sells limited styles. These include classifications such as outerwear, sweaters and knitwear. The Company expects that approximately 30% of the product assortment in Designs stores will come from non-Levi Strauss & Co. sources during fiscal 1997. In its Levi's(R) Outlet by Designs stores, the Company offers a selection of Levi Strauss & Co. brands of merchandise including manufacturing overruns, discontinued lines and irregulars purchased by the Company directly from Levi Strauss & Co. and end-of-season merchandise transferred from the Designs stores. The Levi's(R) Outlets operated by the OLS Partnership sell only Levi's(R) brand products and service the close-out products of Original Levi's(R) Stores(TM). Due to the limited availability of merchandise sold through the Levi's(R) Outlet stores, the Company continues to evaluate and act upon opportunities to purchase substantial quantities of merchandise. The Boston Traders(R) outlet stores feature end-of-season Boston Traders(R) and Traders Collection(R) brand product lines from the Designs and Boston Trading Co.(SM) stores. Merchandising in Original Levi's(R) Stores(TM) focuses on men's and women's tops and bottoms under the Levi's(R) brand name, including traditional 501(R), 505(R) and 550(TM) five pocket jeans; contemporary silverTab(TM) bottoms and tops; 560(TM) Loose fitting jeans and Personal Pair(TM) individually fitted jeans for women; denim jackets; a full line of women's jeans; T-shirts; denim shirts; sweat shirts; Levi's(R) brand shorts; and coordinating accessories. Many styles are unique to the Original Levi's(R) Store(TM), and are, except for Original Levi's(R) Stores(TM) operated by LOS, not available at any other retail store in the United States. 6 7 All merchandising decisions, including pricing, markdowns, advertising and promotional campaigns, inventory purchases and merchandise allocations, are made centrally at the Company's headquarters with input from field operations personnel. Prior to the acquisition of the Boston Traders(R) brand, the Company's stores were stocked by "direct to store" vendor shipments and transfers from other stores. After this acquisition, the Company expanded much of its infrastructure to support a vertically integrated private label business. This expansion involved the establishment of product development, sourcing and logistics teams. The Company operates a product development office in New York City which conceptualizes, designs and sources the Company's private label merchandise. The Company imports a substantial portion of its private label merchandise. In fiscal 1996, the Company utilized the services of buying agents and approximately 20 third party manufacturers to produce such merchandise. In addition, the Company contracted with third-party warehouses to provide storage and distribution capacity to move the Boston Traders(R) brand merchandise. The Company will continue to develop its product design, sourcing, import and logistics capabilities as well as management information systems and training programs to support this infrastructure. During the fiscal year ended February 1, 1997, sales by store format, by product category were as follows:
OLS PARTNERSHIP ------------------- LEVI'S(R) BOSTON ORIGINAL OUTLET TRADERS(R) LEVI'S(R) LEVI'S(R) TOTAL CATEGORY DESIGNS BY DESIGNS OUTLET STORES()TM OUTLET COMPANY - -------- ------- ---------- -------- ------- -------- ------- Men's................... 69% 68% 72% 61% 68% 68% Women's................. 27% 18% 19% 31% 25% 24% Youth................... 1% 7% -- 7% 4% 3% Accessories............. 3% 7% 9% 7% 3% 5%
TRADEMARKS The Company is the owner of the "Boston Traders" and "Traders Collection" trademarks and certain other trademarks acquired as part of the acquisition of certain assets of Boston Trading Ltd., Inc. "501," "505," "Dockers" and "Levi's" are registered trademarks, and "550," "560," "silverTab," "Original Levi's(R) Store" and "Personal Pair" are trademarks of Levi Strauss & Co. STORE OPERATIONS The Company currently employs four Divisional Vice Presidents, all of whom have over 15 years of service with the Company. Each Divisional Vice President is solely responsible for the operations and profitability of their respective business divisions which include Levi's(R) Outlet by Designs, Designs, Boston Trading Co.(SM) and Boston Traders(R) Outlet. In addition, in 1994 a General Manager was hired to manage the stores currently operated by the OLS Partnership. The OLS Partnership also has one Regional Manager who is responsible for the operations of all joint venture stores. At February 1, 1997, the Company employed 19 district managers, having an average employment period of seven years, to provide management development and guidance to individual store managers. The Company also employed five district manager candidates at February 1, 1997. Each district manager is responsible for hiring and developing store managers at the stores assigned to that district manager's geographic area and for the overall profitability of those stores. District managers report directly to a Divisional Vice President, who reports directly to the Company's President and Chief Executive Officer. Designs stores average approximately 6,200 square feet in size and are located in enclosed regional shopping malls usually anchored by department stores. Levi's(R) Outlet by Designs stores are located in manufacturers' outlet parks and range in size from approximately 8,000 to 19,600 square feet. Similarly located, the Boston Traders(R) outlet stores range in size from 2,000 to 6,500 square feet. Original Levi's(R) Stores(TM), having both mall-based and urban locations, range in size from 4,000 to 15,300 square feet. Levi's(R) Outlet stores, operated by the OLS Partnership, are located in outlet parks selling exclusively Levi Strauss & Co. brand products. These Levi's(R) Outlet stores range in size from 5,600 to 8,000 square feet. 7 8 The Company's stores utilize centrally developed interior design and merchandise layout plans specifically designed to promote customer identification of the store as a specialty store selling quality branded apparel and accessories including Levi Strauss & Co., Boston Traders(R), and Traders Collection(R) brand products. The merchandise layout is further customized by store management and the Company's visual merchandising department to suit each particular store location. Designs stores display Traders Collection(R), Levi's(R) and Dockers(R) logos and utilize distinctive promotional displays; the Levi's(R) Outlet stores display Levi Strauss & Co. brand logos and distinctive displays; Original Levi's(R) Stores(TM) also feature a "video wall" presentation developed to promote an upscale image of the men's and women's Levi's(R) brand products sold in those stores. Each Boston Trading Co.(SM) store features an interactive kiosk and an array of 18 video monitors of varying sizes which present active scenes. The Company uses Levi Strauss & Co. logos and trademarks on store signs with the permission of Levi Strauss & Co. CUSTOMER SERVICE AND TRAINING Providing outstanding customer service is the most important responsibility of all of the Company's associates. Sales associate expectations regarding service and salesmanship are established during orientation training sessions developed by the Company's Training and Operational Support team. This training program, and other associate development programs are conducted at the Company's home office through its "Designs University" educational program established in fiscal 1996. The primary focus of the customer service programs conducted by Designs University is to teach all associates that nothing is of greater importance than satisfying the customer. The Company's training programs also stress product awareness. The Company's Training and Operational Support team provides associates in each store format with substantial product knowledge and training across the Boston Traders(R) and Traders Collection(R) and (with the assistance of Levi Strauss & Co.) Levi Strauss & Co. brand product lines. This training includes instruction on how to promote sales and coordinate apparel and accessories. Management believes that sales associates accomplish the important goals of reinforcing the customer's perception of the Company's stores as branded specialty stores and of differentiating its stores from those of the Company's competitors. Each Designs, Boston Trading Co.(SM) and Boston Traders(R) outlet stores employ approximately 5-15 associates. Each Levi's(R) Outlet stores and Original Levi's(R) Store(TM) location employs approximately 15-45 associates. Store personnel usually include one store manager, one or more assistant managers and shift supervisors and a team of full-time and part-time sales associates. Depending on the location, a store manager candidate or assistant manager candidate may also be included in the team. The store management team is responsible for all operational matters in the store, including day to day hiring and the training of sales associates. All members of store management participate in the Store Management Development Program developed by the Training and Operational Support Department. Participants learn how to perform all the management functions required to successfully run a store. These programs also focus on basic operation procedures, merchandising and visual merchandising, and personnel management, respectively. The quarterly programs conducted by Designs University are focused on leadership, education, motivation and team building. INFORMATION SYSTEMS The Company believes that management information systems are an important factor in the continued growth of the Company. The Company continues to devote significant resources to the development of information systems which are intended to enable the Company to centrally maintain inventory, pricing and other financial controls. During the first quarter of fiscal 1996, the Company began to convert its merchandise management software to a new system and installed a new merchandising software package. This software is designed to enhance the analytical capabilities of the Company's merchandise and financial functions and to provide an integrated business approach to its financial and merchandising systems. The process of converting to new merchandising software and the related training of merchandising and financial associates to operate the new systems is expected to continue through fiscal 1997. During the second quarter of fiscal 1996, the 8 9 Company replaced its point-of-sale devices with in store computer terminals which perform several store operations, inventory and administrative functions. This store-based equipment is linked to the Company's central processing system. The Company makes use of software systems for enhanced merchandise replenishment. The merchandise replenishment systems are automated allocation and planning tools designed for apparel retailers and are used to allocate in the private label environment of ever-changing styles. These systems also allow the Company's merchandise allocation staff to utilize available sales and inventory data to react to the individual needs of each store on a timely basis. The Company utilizes a computer-aided design system in its New York City product development office to automate certain merchandise design and production functions. ADVERTISING The Company benefits from the high visibility and recognition of the Levi's(R) and Dockers(R) brand names, as well as the natural flow of traffic that results from locating stores in areas of high retail activity including large regional malls, destination outlet centers and high traffic inner city shopping districts. Historically, the Company has received co-operative advertising allowances from Levi Strauss & Co. that typically fund a substantial portion of the Company's advertising expenditures. In fiscal 1996, the Company received allowances totaling approximately 17% of its advertising expenditures. The co-operative advertising allowances associated with the Company's advertising are expected to fluctuate in proportion to amounts of Levi Strauss & Co. brand products purchased and Levi Strauss & Co.'s co-operative advertising policies. In the fourth quarter of fiscal 1996, the Company retained the services of an independent advertising agency to assist the Company with advertising and promotion of its Boston Trading Co.(SM) store format. The Company used television and radio commercials to promote the opening of Boston Trading Co.(SM) stores in the markets where these stores are located. The Company anticipates increased expenses associated with the advertising and marketing of its Boston Trading Co.(SM) stores and its private label brands in the future. COMPETITION The United States casual apparel market is highly competitive with many national and regional department stores, specialty apparel retailers and discount stores offering a broad range of apparel products similar to those sold by the Company. The Company's competitors in the casual apparel market consist of national and regional department stores in the Company's market areas, such as J.C. Penney Company, Sears, Roebuck & Company, Dillard Department Stores Inc., May Company, Kohls, Macy's and Filene's. In addition, the Company competes with several specialty apparel retailers, including The GAP, Inc., The Limited, Inc. and County Seat Stores, Inc. EMPLOYEES As of February 1, 1997, the Company and the OLS Partnership employed approximately 2,690 associates, of whom 2,480 were full-time and part-time sales personnel and 210 were employed at the Company's headquarters and its New York product design office. The Company and the OLS Partnership hire additional temporary employees during the peak late summer and holiday seasons. All full-time employees are entitled, when eligible, to life, medical, disability and dental insurance and to participate in the Company's 401(k) retirement savings plan. Store managers, district managers and divisional vice presidents are eligible to receive incentive compensation subject to the achievement of specific performance objectives measured by return on net assets and profitability. In addition, store and district managers are eligible to receive incentive compensation based on quarterly sales and payroll objectives. Vice Presidents and district managers are also entitled to use an automobile provided by the 9 10 Company or to receive an automobile allowance. Sales personnel are compensated on an hourly basis and, generally, receive no commissions but are eligible to earn, from time to time, incentive prizes as part of individual store's sales contests. Vice Presidents, certain district and store managers and certain other employees, have been granted stock options. Management believes that the Company's practice of promoting from within has led to a lower than average rate of employee turnover. None of the Company's employees are represented by a union. RISKS AND UNCERTAINTIES The Company filed a Current Report on Form 8-K, dated April 22, 1997, which identifies certain risks and uncertainties that may have an impact on the future earnings and direction of the Company. ITEM 2. PROPERTIES As of February 1, 1997, the Company operated 44 Designs stores, 58 Levi's(R) Outlet by Designs stores, 27 Boston Traders(R) outlet stores, 11 Original Levi's(R) Stores)TM) and 10 Levi's(R) Outlets. All such stores, with the exception of joint venture stores, are leased by the Company directly from shopping mall, outlet park and urban property owners. The 11 Original Levi's(R) Stores(TM) and ten Levi's(R) Outlets are leased directly by the OLS Partnership. Designs store and Original Levi's(R) Store(TM) leases are generally ten years in length with no renewal option. Outlet store leases are usually for a series of shorter periods and certain leases contain renewal options extending their terms to between 10 and 15 years. The leases for Boston Trading Co.(SM) stores which opened after February 1, 1997, have terms between 7 and 10 years. Most of the Company's leases provide for annual rent based on a percentage of store sales, subject to guaranteed minimum amounts. In April 1996, the Company moved its headquarters to Needham, Massachusetts. The lease for the headquarters office, which began in November 1995, is for ten years. The lease provides for the Company to pay all occupancy costs associated with the land and the headquarters building. The Company utilizes third-party warehouse facilities to receive and distribute Boston Traders(R), Traders Collection(R) and Levi Strauss & Co. brand products. Sites for store expansion are selected on the basis of several factors intended to maximize the exposure of each store to the Company's target customers. These factors include the demographic profile of the area in which the site is located, the types of stores and other retailers in the area, the location of the store within the mall and the attractiveness of the store layout. The Company believes that its selection of locations enables the Company's mall, urban and outlet stores to attract customers from the general shopping traffic and to generate its own customers from the surrounding areas. See "Management's Discussion and Analysis of Financial Condition and Results of Operations -- Liquidity and Capital Resources -- Capital Expenditures." ITEM 3. LEGAL PROCEEDINGS The Company is a party to litigation and claims arising in the ordinary course of its business. Management does not expect the results of these actions to have a material adverse effect on the Company's business or financial condition. ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS No matter was submitted during the fourth quarter of fiscal 1996 to a vote of security holders, through the solicitation of proxies or otherwise. 10 11 PART II. ITEM 5. MARKET FOR THE REGISTRANT'S COMMON EQUITY AND RELATED SHAREHOLDER MATTERS The information required by this item is furnished by incorporation by reference to Page 34 of the Annual Report to Shareholders for the year ended February 1, 1997. ITEM 6. SELECTED FINANCIAL DATA The information required by this item is furnished by incorporation by reference to Page 11 of the Annual Report to Shareholders for the year ended February 1, 1997. ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS The information required by this item is furnished by incorporation by reference to Pages 12 through 17 of the Annual Report to Shareholders for the year ended February 1, 1997. ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA The information required by this item is furnished by incorporation by reference to Pages 18 through 30 of the Annual Report to Shareholders for the year ended February 1, 1997. ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE None. PART III. ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT Information with respect to directors and executive officers of the Company is incorporated herein by reference to the Company's definitive proxy statement expected to be filed within 120 days of the end of the fiscal year ended February 1, 1997. ITEM 11. EXECUTIVE COMPENSATION Information with respect to executive compensation is incorporated herein by reference to the Company's definitive proxy statement expected to be filed within 120 days of the end of the fiscal year ended February 1, 1997. ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT Information with respect to security ownership of certain beneficial owners and management is incorporated herein by reference to the Company's definitive proxy statement expected to be filed within 120 days of the end of the fiscal year ended February 1, 1997. ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS Information with respect to certain relationships and related transactions is incorporated by reference to the Company's definitive proxy statement to be filed within 120 days of the fiscal year ended February 1, 1997. 11 12 PART IV. ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K (A) 1. & 2. CONSOLIDATED FINANCIAL STATEMENTS AND SCHEDULES The financial statements and schedules listed in the index below are filed as part of this annual report. 1. CONSOLIDATED FINANCIAL STATEMENTS
REFERENCE (PAGE) ----------------------------- ANNUAL REPORT FORM 10-K TO SHAREHOLDERS --------- --------------- Covered by Report of Independent Accountants: Consolidated Balance Sheets at February 1, 1997 and February 3, 1996............................................................. -- 18 Consolidated Statements of Income for the years ended February 1, 1997, February 3, 1996 and January 28, 1995...................... -- 19 Statements of Changes in Stockholders' Equity...................... -- 20 Statements of Cash Flows........................................... -- 21 Notes to Consolidated Financial Statements, except note N.......... -- 22-30 Report of Independent Accountants.................................. -- 32 Not Covered by Report of Independent Accountants: Note N -- Selected Quarterly Data.................................. -- 30
2. CONSOLIDATED FINANCIAL STATEMENT SCHEDULES: All schedules have been omitted because the required information is not applicable or is not present in amounts sufficient to require submission of the schedules, or because the information required is included in the financial statements or notes thereto. 3. EXHIBITS 3.1 Restated Certificate of Incorporation of the Company, as amended (included as Exhibit 3.1 to Amendment No. 3 of the Company's Registration Statement on Form S-1 (No. 33-13402), and incorporated herein by reference). * 3.2 Certificate of Amendment to Restated Certificate of Incorporation, as amended, dated June 22, 1993 (included as Exhibit 3.2 to the Company's Quarterly Report on Form 10-Q dated June 17, 1996, and incorporated herein by reference). * 3.3 Certificate of Designations, Preferences and Rights of a Series of Preferred Stock of the Company establishing Series A Junior Participating Cumulative Preferred Stock dated May 1, 1995 (included as Exhibit 3.2 to the Company's Annual Report on Form 10-K dated May 1, 1996, and incorporated herein by reference). * 3.4 By-Laws of the Company, as amended (included as Exhibit 3.1 to the Company's Quarterly Report on Form 10-Q dated December 12, 1995, and incorporated herein by reference). * 4.1 Shareholder Rights Agreement dated as of May 1, 1995 between the Company and its transfer agent (included as Exhibit 4.1 to the Company's Current Report on Form 8-K dated May 1, 1995, and incorporated herein by reference). * 10.1 1987 Incentive Stock Option Plan, as amended (included as Exhibit 10.1 to the Company's Annual Report on Form 10-K dated April 29, 1993, and incorporated herein by reference). * 10.2 1987 Non-Qualified Stock Option Plan, as amended (included as Exhibit 10.2 to the Company's Annual Report on Form 10-K dated April 29, 1993, and incorporated by herein by reference). * 10.3 1992 Stock Incentive Plan, as amended (included as Exhibit A to the Company's definitive proxy statement dated May 10, 1994, and incorporated by reference). * 12 13 10.4 Senior Executive Incentive Plan effective beginning with the fiscal year ended February 1, 1997 (included as Exhibit 10.4 to the Company's Quarterly Report on Form 10-Q dated September 17, 1996, and incorporated herein by reference). * 10.5 Trademark License Agreement between the Company and Levi Strauss & Co. dated as of November 15, 1996. 10.6 Amended and Restated Credit Agreement among the Company, BayBank, N.A., and State Street Bank and Trust Company dated as of July 24, 1996 (included as Exhibit 10.1 to the Company's Current Report on Form 8-K dated August 7, 1996, and incorporated herein by reference). * 10.7 Consulting Agreement between the Company and Stanley I. Berger dated December 21, 1994 (included as Exhibit 10.7 to the Company's Annual Report on Form 10-K dated April 28, 1995, and incorporated herein by reference). * 10.8 Participation Agreement among Designs JV Corp.(the "Designs Partner"), the Company, LDJV Inc. (the "LOS Partner"), Levi's Only Stores, Inc. ("LOS"), Levi Strauss & Co. ("LS&CO") and Levi Strauss Associates Inc. ("LSAI") dated January 28, 1995 (included as Exhibit 10.1 to the Company's Current Report on Form 8-K dated April 24, 1995, and incorporated herein by reference). * 10.9 Partnership Agreement of The Designs/OLS Partnership (the "OLS Partnership") between the LOS Partner and the Designs Partner dated January 28, 1995 (included as Exhibit 10.2 to the Company's Current Report on Form 8-K dated April 24, 1995, and incorporated herein by reference). * 10.10 Glossary executed by the Designs Partner, the Company, the LOS Partner, LOS, LS&CO, LSAI and the OLS Partnership dated January 28, 1995 (included as Exhibit 10.3 to the Company's Current Report on Form 8-K dated April 24, 1995, and incorporated herein by reference). * 10.11 Sublicense Agreement between LOS and the LOS Partner dated January 28, 1995 (included as Exhibit 10.4 to the Company's Current Report on Form 8-K dated April 24, 1995, and incorporated herein by reference). * 10.12 Sublicense Agreement between the LOS Partner and the OLS Partnership dated January 28, 1995 (included as Exhibit 10.5 to the Company's Current Report on Form 8-K dated April 24, 1995, and incorporated herein by reference). * 10.13 License Agreement between the Company and the OLS Partnership dated January 28, 1995 (included as Exhibit 10.6 to the Company's Current Report on Form 8-K dated April 24, 1995, and incorporated herein by reference). * 10.14 Administrative Services Agreement between the Company and the OLS Partnership dated January 28, 1995 (included as Exhibit 10.7 to the Company's Current Report on Form 8-K dated April 24, 1995, and incorporated herein by reference). * 10.15 Credit Agreement among the Company, LOS and the OLS Partnership dated as of October 1, 1996 (included as Exhibit 10.15 to the Company's Quarterly Report on Form 10-Q dated December 17, 1996, and incorporated herein by reference). * 10.16 Asset Purchase Agreement between LOS and the Company relating to the sale of stores located in Minneapolis, Minnesota dated January 28, 1995 (included as Exhibit 10.9 to the Company's Current Report on Form 8-K dated April 24, 1995, and incorporated herein by reference). * 10.17 Asset Purchase Agreement between LOS and the Company relating to the sale of a store located in Cambridge Massachusetts dated January 28, 1995 (included as Exhibit 10.10 to the Company's Current Report on Form 8-K dated April 24, 1995, and incorporated herein by reference). * 10.18 Asset Purchase Agreement among Boston Trading Ltd., Inc., Designs Acquisition Corp., the Company and others dated April 21, 1995 (included as 10.16 to the Company's Quarterly Report on Form 10-Q dated September 12, 1995, and incorporated herein by reference). *
13 14 10.19 Non-Negotiable Promissory Note between the Company and Atlantic Harbor, Inc., formerly known as Boston Trading Ltd., Inc., dated May 2, 1995 (included as 10.17 to the Company's Quarterly Report on Form 10-Q dated September 12, 1995, and incorporated herein by reference). * 10.20 Employment Agreement dated as of October 16, 1995 between the Company and Joel H. Reichman (included as Exhibit 10.1 to the Company's Current Report on Form 8-K dated December 6, 1995, and incorporated herein by reference). * 10.21 Employment Agreement dated as of October 16, 1995 between the Company and Scott N. Semel (included as Exhibit 10.2 to the Company's Current Report on Form 8-K dated December 6, 1995, and incorporated herein by reference). * 10.22 Employment Agreement dated as of October 16, 1995 between the Company and Mark S. Lisnow (included as Exhibit 10.3 to the Company's Current Report on Form 8-K dated December 6, 1995, and incorporated herein by reference). * 10.23 Employment Separation Agreement dated as of August 7, 1996 between the Company and William D. Richins (included as Exhibit 10.26 to the Company's Quarterly Report on Form 10-Q dated September 17, 1996, and incorporated herein by reference). * 11 Statement re: computation of per share earnings. 13 Annual Report to Shareholders for the fiscal year ended February 1, 1997 (with the exception of the information incorporated by reference included in Items 5, 6, 7 and 8, the Annual Report to Shareholders for the fiscal year ended February 1, 1997 is not deemed filed as part of this report). 21 Subsidiaries of the Registrant. 23 Consent of Coopers & Lybrand, L.L.P. dated May 1, 1997. 27 Financial Data Schedule. 99 Report of the Company dated April 22, 1997 concerning certain cautionary statements of the Company to be taken into account in conjunction with consideration and review of the Company's publicly-disseminated documents (including oral statements made by others on behalf of the Company) that include forward looking information.
* Previously filed with the Securities and Exchange Commission. (b) REPORTS ON FORM 8-K: (i) The Company reported under Item 5 on Form 8-K dated April 22, 1997, certain cautionary statements of the Company to be taken into account in conjunction with the consideration and review of the Company's publicly-disseminated documents (including oral statements made by others on behalf of the Company) that include forward-looking information. 14 15 SIGNATURES Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Company has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. DESIGNS, INC. BY: /s/ JOEL H. REICHMAN ------------------------------- JOEL H. REICHMAN President and Chief Executive Officer May 1, 1997 Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the Company in the capacities indicated, on May 1, 1997. SIGNATURES ---------- /s/ JOEL H. REICHMAN - --------------------------------- President and Chief Executive Officer and JOEL H. REICHMAN Director (Principal Executive Officer) /s/ CAROLYN R. FAULKNER - --------------------------------- Vice President and Chief Financial Officer CAROLYN R. FAULKNER (Principal Accounting Officer) /s/ STANLEY I. BERGER - --------------------------------- STANLEY I. BERGER Chairman of the Board and Director /s/ JAMES G. GRONINGER - --------------------------------- JAMES G. GRONINGER Director /s/ MELVIN I. SHAPIRO - --------------------------------- MELVIN I. SHAPIRO Director /s/ BERNARD M. MANUEL - --------------------------------- BERNARD M. MANUEL Director /s/ PETER L. THIGPEN - --------------------------------- PETER L. THIGPEN Director 15
   1

                          TRADEMARK LICENSE AGREEMENT

          This Agreement is made as of this 15 day of November, 1996 by and
between LEVI STRAUSS & CO., a Delaware corporation, with its principal office
at Levi's Plaza, 1155 Battery Street, San Francisco, California  94111
(hereinafter "LICENSOR") and DESIGNS, INC., a Delaware company, with its 
principal office at 66 B Street, Needham, Massachusetts, 02194, (hereinafter
"LICENSEE").

          WHEREAS, LICENSOR has, since 1850, been a major producer of apparel
and related products in the United States and elsewhere and owns certain
valuable trademarks in the United States; and

          WHEREAS, LICENSEE is the owner of certain retail outlet stores
operating under the "Levi's Outlet by Designs" name through which it sells
exclusively closeouts, seconds and irregular apparel and related products
which have been manufactured by LICENSOR or by third parties under license 
from and/or on behalf of LICENSOR; and

          WHEREAS, LICENSEE has been selling such products in such stores
subject to oral and written license agreements including without limitation 
an agreement effective as of November 1, 1991 (the "1991 Agreement") which are 
now being terminated and replaced hereby with respect to the STORES listed in 
Exhibit E.  The other retail stores currently operating under the 1991 
agreement will continue to be subject to that agreement; and

          WHEREAS, the parties now wish to set forth their written agreement 
on the terms of such license for LICENSEE's existing and future outlet stores
operating under the "Levi's Outlet" name;

          NOW, THEREFORE, for good and valuable consideration, including 
without limitation the mutual promises set forth below, the parties agree as 
follows:

          1.  Grant of License.

              a.  LICENSOR grants to LICENSEE subject to Article 1(e) hereof
an exclusive, royalty-free license to use the Levi's(R) "Housemark" trademark 
in the form shown in Exhibit A which has been registered in the United States
Patent and Trademark Office having Registration Numbers 849,437; 1,122,468;
1,041,846 and 1,155,926 respectively (hereinafter "the LICENSED MARK") in
combination with "Outlet by DESIGNS." as shown in Exhibit B within the 
territory described in Exhibit C (the "TERRITORY") in connection with the sale 
of closeouts, seconds, first quality end-of-season transfers from Designs 
stores and/or joint venture stores and irregulars of apparel and related 
products manufactured by LICENSOR or by third parties under license from and/or
on behalf of LICENSOR (the "PRODUCTS") on exterior signage, interior signage, 
stationery, receipts and PRODUCT tags in retail outlets which have been 
individually pre-approved by LICENSOR as listed in Exhibit E hereto, as such 
exhibit may be amended by the parties from time to time, (the "STORES") and 
which are devoted exclusively to the sale of such PRODUCTS.  LICENSEE may 
delete a retail outlet from Exhibit E by notice to LICENSOR.  Exhibit E shall 
be amended to add a retail outlet only by written agreement of the parties.  
The said license is limited to the said STORES operating at the locations set 
forth in Exhibit E, and is not transferable to any other store without 
LICENSOR'S prior written consent.

              b.  This Agreement does not grant LICENSEE any rights in any
other trademarks, trade names or other proprietary rights of LICENSOR.  Nothing
in this Agreement, however, limits any rights of LICENSEE, under such other
agreements or licenses as may exist from time to time, to use the LICENSED MARK
standing alone, or other appropriate trademarks of LICENSOR, in the same 
fashion as permitted for use by other retailers authorized by LICENSOR in 

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conjunction with the promotion of LICENSOR's products, which fashion is 
consistent with LICENSOR's policies and guidelines.

              c.  The combination forms of the LICENSED MARK and LICENSEE'S
tradename and mark "OUTLET BY DESIGNS". shown in Exhibit B are collectively
referred to as the "COMBINATION MARKS". Although the tradename and mark
"OUTLET BY DESIGNS" is incorporated in the permitted combination forms, and
must appear in any usage of the COMBINATION MARKS by LICENSEE, LICENSOR neither
claims nor shall obtain any rights with respect to such terms.

              d.  The licenses granted herein constitute both a right and an
obligation to use the COMBINATION MARKS only in the manner specified herein in
conjunction with the sale of the PRODUCTS through the STORES.

              e.  LICENSOR reserves the right to use the LICENSED MARK with
or without the word "Outlet" in connection with retail stores operated by
LICENSOR within the TERRITORY during the term of this Agreement.

          2.  Use of COMBINATION MARKS.  LICENSEE shall use the COMBINATION
MARKS as follows:

              a.  LICENSEE shall prominently display the COMBINATION MARKS in
one of the formats attached hereto as Exhibit B, and only in such format, when
referring to the STORES, including on exterior STORE signage, interior STORE
signage, stationery, receipts and PRODUCT tags.  The COMBINATION MARKS shall 
be used in conformance with LICENSOR's written policies and guidelines.  In 
the event that LICENSEE's lease restrictions or other factors require 
LICENSEE's use of the COMBINATION MARKS which is at variance with the formats 
shown on Exhibit B or the license granted herein, LICENSEE must obtain 

                                       3
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LICENSOR'S prior written consent to any such variance.  All existing signage 
approved by LICENSOR under the 1991 Agreement is deemed to conform to 
LICENSOR's polices and guidelines as of the date of this Agreement.

              b.  LICENSEE shall sell the PRODUCTS and no other products in
the STORES.

              c.  LICENSEE shall not advertise the existence of STORES or 
their business except that LICENSEE may advertise on billboards designed to 
promote all retail outlet establishments within the mall in which the STORES 
are located, which billboards shall be located within five (5) miles of any 
such mall and shall advertise at least one other brand as well as the 
COMBINATION MARKS.  LICENSEE shall also be permitted to advertise the STORES
using flyers and in local newspapers.

          3.  Exclusivity.

              a.  LICENSOR shall not grant licenses to third parties to use
the LICENSED MARK in connection with the sale of the PRODUCTS in the TERRITORY.

              b.  The licenses granted herein require LICENSEE to operate the
STORES exclusively as outlets for the PRODUCTS.  LICENSEE is expressly 
prohibited from using the COMBINATION MARKS (i) in stores which offer products
from manufacturers other than or in addition to LICENSOR and (ii) in stores not
devoted exclusively to selling the PRODUCTS.  No COMBINATION MARK may be used
hereunder in conjunction with the sale of first quality or in-season goods,
except as otherwise permitted under Section 1 hereof.

                                       4
   4
          4.  Modifications of COMBINATION MARKS.

              LICENSEE understands and agrees that the prior written approval
of the LICENSOR is required if LICENSEE proposes to change in any respect the
formats shown in Exhibit B or any materials authorized under Section 2; and
LICENSEE agrees not to use any altered version of such signage or materials
without LICENSOR's prior written approval.  Any violation of this Section shall
be deemed to constitute a material breach and default of this Agreement,
subject to the provisions of paragraph 9c. hereof.

          5.  Point of Sale Notification.  LICENSEE shall display a notice to
its customers which conforms substantially to the form of notice set forth in
Exhibit D.  Such notice shall be prominently displayed in the interior of each
STORE at all points of sale in a manner which clearly and conspicuously
(i) notifies customers about the kinds of PRODUCTS sold (i.e., closeouts,
seconds and irregulars manufactured exclusively by or on behalf of LICENSOR);
(ii) defines the terms "closeout", "seconds" and "irregulars" so that customers
understand the quality of the merchandise offered for sale; and (iii) gives the
identity of the company leasing and operating the STORE (i.e., LICENSEE, not
LICENSOR) and the fact that LICENSEE, not LICENSOR, assumes all liabilities
associated with the PRODUCTS and services offered by the STORE, except for
liabilities based on damage or injury caused by the PRODUCTS, taking into
account the fact that such PRODUCTS are closeouts, seconds, irregular apparel
and related products.  All merchandise offered for sale in the STORES shall be
appropriately labeled as closeouts, seconds or irregulars respectively.

          6.  Other Point of Sale Material.  LICENSOR may provide LICENSEE 
with additional point of sale displays bearing the COMBINATION MARKS.  LICENSEE
may also display its own point of sale materials bearing the COMBINATION MARKS,
provided that such materials conform to LICENSOR's guidelines for displaying

                                       5
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such materials or, if LICENSEE has not been provided with such guidelines, then
subject to LICENSOR's prior written approval and quality control over the
display and use of such materials, which approval shall not be unreasonably
withheld or delayed.

          7.  Right of Inspection.  LICENSOR shall have the right during
regular business hours, at its own expense, to inspect any LICENSEE facility
whereon or wherein the COMBINATION MARKS are displayed for the purpose of
enabling LICENSOR to determine whether LICENSEE is adhering to the requirements
of this Agreement.

          8.  Authorized Outlets.  LICENSEE has provided LICENSOR with a list
of all locations at which the LICENSED MARKS are currently being used and their
related lease expiration dates and renewal options.  Such list is attached
hereto as Exhibit E and upon execution of this Agreement, those locations shall
become STORES subject to the terms of this Agreement.  Upon request by LICENSEE
during the term of this Agreement, additional STORES may be approved by 
LICENSOR on a case-by-case basis in LICENSOR's sole discretion.  Such approval
shall be in writing and the additional STORES shall be added to this Agreement
only by amending Exhibit E.

          9.  Term, and Termination.

              a.  The term of this Agreement shall commence upon execution 
by both parties and shall expire July 31, 2001 ("the EXPIRATION DATE").
Notwithstanding the foregoing, the license for any STORE shall be for a period
co-terminous with the lease term (including options) set forth in Exhibit E,
unless otherwise expressly stated in the said Exhibit E, and shall terminate
upon expiration of the said lease term.  If either party wishes to renew this

                                       6
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Agreement the said party shall give notice to the other party not less than 
180 (one hundred eighty) days before the EXPIRATION DATE and the parties shall
meet within 90 (ninety) days after the date of the said notice to discuss 
renewal.  Nothing in this Agreement shall oblige either party to renew this 
Agreement on any terms.

              b.  If at any time LICENSOR or LICENSEE shall (i) become
bankrupt; (ii) take advantage of any state or federal insolvency law;
(iii) liquidate its business; (iv) cease to function as a going concern;
(v) fail to pay its debts as they come due; or (vi) make any assignment for 
the benefit of creditors, the other party, as the case may be, shall have the
right to terminate this Agreement forthwith.

              c.  If either party shall cause or permit any material breach
or default of this Agreement, the other party shall have the right to terminate
this Agreement by written notice to the party causing or permitting the breach
or default, and said termination shall be effective one hundred and twenty 
(120) days after the giving of such notice, unless prior thereto the party
receiving said notice cures such breach or default.  The rights and remedies
provided in this Section shall not be exhaustive and are in addition to any
other rights and remedies provided by law.

              d.  Any material breach or default committed by LICENSEE with
respect to any STORE shall be deemed a material breach or default giving rise
to LICENSOR's right to terminate the Agreement with respect to all STORES, 
subject to the opportunity to cure such breach pursuant to paragraph 9c 
hereof.

              e.  Upon termination of this Agreement for any reason, LICENSEE
shall immediately cease and thereafter refrain from all use of the LICENSED

                                       7
   7
MARKS and shall remove or dispose of all retail outlet STORE signage and other
materials utilizing the said LICENSED MARKS.

              f.  Upon termination of the licenses granted herein with 
respect to any STORE, LICENSEE shall cease and thereafter refrain from using
the LICENSED MARKS with respect to such STORE and shall remove or dispose of
all retail outlet store signage for such STORE utilizing the said LICENSED
MARKS.

          10.  Fictitious Names.  If LICENSEE is required to file a statement
of fictitious name in a state where it is using the COMBINATION MARKS on 
signage on its STORES, LICENSEE shall promptly so inform LICENSOR in writing.

          11.  LICENSEE's Representations and Warranties.

               a.  LICENSEE will affirmatively and conspicuously display in all
its STORES the representation that LICENSEE, not LICENSOR, owns and operates 
the STORES and that the relationship between LICENSOR and LICENSEE is that of 
a manufacturer and an independent retailer of the PRODUCTS.

               b.  LICENSEE represents and warrants that its promotion and
sale of the PRODUCTS in the STORES and its performance of this Agreement will
be in full compliance with fair business practices and all applicable laws
and regulations of the TERRITORY and the United States.

          12.  LICENSEE's Indemnification.

               a.  LICENSEE agrees to defend, indemnify and hold LICENSOR
harmless against any damages, liabilities and expenses LICENSOR may suffer,
including reasonable attorneys' fees and costs of suit, arising from any breach

                                       8
   8
of any agreement, representation or warranty given herein or from LICENSEE's
business activities, including without limitation, from claims based on 
personal injury and property damage occurring within or around the STORES and
unauthorized activities with regard to LICENSEE's use of the COMBINATION 
MARKS.  The foregoing notwithstanding, LICENSEE's indemnification does not
extend to liabilities based upon the quality, safety or other properties of 
the PRODUCTS, taking into account the fact that such PRODUCTS are closeouts,
seconds, irregular apparel and related products, or upon a claim of trademark
infringement where such infringement arises out of LICENSEE's use of the
COMBINATION MARKS as permitted hereunder.

               b.  LICENSEE's obligation to indemnify shall not be effective
unless LICENSOR gives LICENSEE prompt notice of any claim which might trigger
such obligation and affords LICENSEE the opportunity to assume the defense
thereof.  LICENSEE's obligation to indemnify shall not be effective in the 
event that LICENSOR settles such claim without first obtaining LICENSEE's 
consent thereto.

          13.  LICENSOR's Representations and Warranties.

               a.  LICENSOR represents and warrants (i) subject only to Section
1. c. and to other license agreements with third parties, that it owns all
right, title and interest in and to the LICENSED MARKS; and (ii) that it has
the full power and authority to grant LICENSEE the rights and licenses granted
herein.

               b.  LICENSOR represents and warrants that its performance of 
this Agreement will be in full compliance with all applicable laws and 
regulations of the TERRITORY and the United States.

                                       9
   9
          14.  LICENSOR's Indemnification.

               a.  LICENSOR agrees to defend, indemnify and hold LICENSEE
harmless against any damages, liabilities and expenses LICENSEE may suffer,
including reasonable attorneys' fees and costs of suit, arising from a claim
that the LICENSED MARKS used apart from or incorporated in the COMBINATION MARK
infringe the trademark rights of a third party within the TERRITORY; except to
the extent such claim results directly or indirectly, in whole or in part, from
some unauthorized action or activity by LICENSEE with respect to the LICENSED
MARK that is not authorized by LICENSOR.

               b.  LICENSOR's obligation to indemnify shall not be effective
unless LICENSEE gives LICENSOR prompt notice of any claim which might trigger
such obligation and affords LICENSOR the opportunity to assume the defense
thereof.  LICENSOR's obligation to indemnify shall not be effective in the
event that LICENSEE settles such claim without first obtaining LICENSOR's
consent thereto.

          15.  Rights in LICENSED MARK.

               LICENSEE recognizes that there is great value to LICENSOR in the
LICENSED MARK and the goodwill associated therewith.  LICENSEE agrees that
nothing contained in this Agreement or in any prior agreement or in any prior
conduct of LICENSOR or LICENSEE gives LICENSEE any interest or property rights
in the LICENSED MARK or in any other mark or trade name of LICENSOR except the
right to use the LICENSED MARK as specifically set forth herein.  LICENSEE
agrees that all uses by LICENSEE of the LICENSED MARK shall inure to the
benefit of LICENSOR.  Except for the rights expressly granted herein, LICENSEE

                                       10
   10
agrees that it will not, during the term of this Agreement or thereafter, 
directly or indirectly, assert any interest in, right of use or other rights
in the LICENSED MARK or in any other mark or in any trade name of LICENSOR.
LICENSEE agrees to assist LICENSOR in all reasonable respects requested by
LICENSOR, and at LICENSOR's expense, in the establishment, renewal, protection
and enforcement of LICENSOR's rights in the LICENSED MARK.  LICENSOR 
acknowledges that all rights to trademarks "Designs" and "Outlet by Designs"
are the property of LICENSEE and agrees not to adopt or attempt to register 
the said marks or any trademark confusingly similar thereto.

          16.  Terms Governing Purchase and Transfer of Merchandise.

               a.  PRODUCTS may be purchased directly from LICENSOR or from
stores owned by third parties who are approved by LICENSOR on a case-by-case
basis, which approval shall not be unreasonably withheld or delayed.  Terms of
such purchases from LICENSOR shall be negotiated separately and in writing by
LICENSEE and LICENSOR.

               b.  LICENSEE acknowledges that its access to PRODUCTS for 
STORES shall be strictly on an "as available" basis; and nothing in this 
Agreement or any other agreement between LICENSOR and LICENSEE shall be deemed
to constitute a guarantee of such availability.

               c.  LICENSEE warrants that it will dispose of its own closeouts
of LICENSOR's products by transferring them from its first quality stores or
any other retail store in which LICENSEE has a controlling interest or is a 
joint venturer to its STORES licensed hereunder.

                                       11
   11
          17.  Injunctive Relief.  Any breach by LICENSEE of this Agreement
which involves LICENSEE's misuse of the LICENSED MARK would result in
irreparable injury to LICENSOR and therefore, in addition to all other 
remedies provided at law or in equity, including, without limitation, remedies
provided under The Uniform Trade Secret Act, California Civil Code Sections
3426 et. seq., LICENSOR shall be entitled to seek a temporary restraining 
order and a permanent injunction to prevent the continuance of such breach.  
No notice shall be required in order to obtain such injunctive relief.  In the
event that LICENSOR seeks an injunction hereunder, LICENSEE hereby waives any
requirement that LICENSOR post a bond or any other security.  LICENSEE shall
likewise be entitled to seek a temporary restraining order and a permanent
injunction in accordance with all the provisions of this paragraph 17, if
LICENSOR misuses LICENSEE'S trademarks "Designs" or "Outlet by Designs."

          18.  No Assignment or Sublicense.  LICENSEE may not assign, 
sublicense or otherwise transfer any of its rights or obligations hereunder
absent the prior written approval of LICENSOR.  For purpose of this Section , 
an assignment, sublicense or other transfer shall include:  (i) any direct or
indirect assignment, sublicense or other transfer, in whole or in part, of any
of LICENSEE's rights or obligations under this Agreement, (ii) any direct or
indirect transfer of any of the assets with which the COMBINATION MARKS are
being used (including the STORES or their leases but excluding disposal of
obsolete signage and displays in the ordinary course of business), (iii) any
direct or indirect transfer of control of LICENSEE, or (iv) any transfer of any
interest, direct or indirect, in LICENSEE or its assets, to a competitor of
LICENSOR (provided that the ordinary purchase of LICENSEE's shares in a
publicly-traded market for such shares, if any, shall not constitute a sale to
a competitor for purposes of this Section 18(iv)).  Any attempt to assign,
sublicense or otherwise transfer any of LICENSEE's rights or obligations 

                                       12
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without the prior written consent of LICENSOR shall be void and shall be 
deemed to be a material breach of this Agreement.

          19.  Notices.  All demands and requests required or permitted by this
Agreement shall be given in writing and delivered by U.S. mail or overnight
courier, postage prepaid.  All such notices shall be deemed effective upon
deposit in the U.S. mail or upon delivery to an overnight courier.  All such
notices shall be addressed as follows:

          if to LICENSOR:

                    Levi Strauss & Co.
                    Levi's Plaza
                    1155 Battery Street
                    San Francisco, California 94111
                    Attention:  Vice President, Customer Relations

                    with a copy to:

                    General Counsel
                    1155 Battery Street
                    San Francisco, California 94111

          if to LICENSEE:

                    Vice-President & General Counsel
                    DESIGNS, INC.
                    66 B Street
                    Needham, Massachusetts, 02194

                                       13
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          with a copy to:

                    President
                    DESIGNS, INC.
                    66 B Street
                    Needham, Massachusetts, 02194


          20.  No Agency.  Nothing in this Agreement shall be construed so as
to constitute either party the agent, partner or joint venturer of or with the
other for any purpose whatsoever.  Neither party shall have the right or
authority to pledge the credit of or to represent itself as agent of or as
authorized to assume or create any obligation of any kind, expressed or implied
on behalf of the other party in any respect whatsoever.  At all times, LICENSEE
shall maintain such notices and make other arrangements in its STORES as may be
reasonably necessary to enable its customers to understand that the STORES are
owned and operated by LICENSEE, not LICENSOR.

          21.  Governing Law; Jurisdiction.  The validity, construction,
performance, enforcement, termination and effect of this Agreement shall be
governed by and construed under and in accordance with the laws of the State of
California applicable to agreements made and to be wholly performed therein.
The parties irrevocably consent to the non-exclusive jurisdiction of the state
courts of California and of any federal courts located in the Northern District
of California and in Massachusetts, in connection with any action or proceeding
respecting this Agreement or the rights and obligations set forth herein.

                                       14
   14
          22.  Severability.  Should any part or provision of this Agreement be
held unenforceable or in conflict with applicable law, such part or provision
shall be severed from this Agreement in such jurisdiction to the extent
necessary to make this Agreement enforceable and the validity of the remaining
parts or provisions shall remain in full force and effect.  Additionally, in
such event the parties shall discuss such changes as may be necessary to 
preserve the original intent of this Agreement and if the parties cannot agree
on changes within 30 days, then either party shall have the option to terminate
this Agreement by notice to the other.

          23.  Entire Agreement.  This Agreement constitutes the sole and 
entire understanding between the parties relating to the use of the COMBINATION
MARKS and it replaces any prior agreement, whether written, oral, express, 
implied or derived from conduct between the parties relating thereto.

          24.  Amendment of Agreement.  This Agreement may not be amended,
altered or modified except in writing signed by both of the parties hereto.

          25.  Binding Effect.  Except as herein otherwise specifically
provided, this Agreement shall be binding upon and inure to the benefit of 
the parties and their legal representatives, heirs, administrators, 
executors, successors and assigns.

          26.  Waiver.  No failure on the part of either party to exercise, and
no delay in exercising, any right or remedy hereunder shall operate as a waiver
thereof; nor shall any single or partial exercise of any right or remedy
hereunder preclude any other or further exercise thereof or the exercise of any
other right or remedy granted hereby or by law.

                                       15
   15
          27.  Survival.  The terms of Sections 9(e), 9(f), 12(a), 12(b), 
14(a), 15, 17, 19, 21, 22, 23, and 24 shall survive the termination of this 
Agreement and shall continue to bind the parties thereafter.

          IN WITNESS WHEREOF, the parties have executed this Agreement by 
their respective officers hereunto duly authorized as of the day and year 
first above written.

LEVI STRAUSS & CO.                      DESIGNS, INC.



By:   /s/ Thomas A. Fanoe                By:   /s/ Joel H. Reichman
      ___________________                      _____________________

Its:  Vice President, Customer           Its:  President
      Relations U.S.


                                    16
   1
Exhibit 11.     Statement Re: Computation of Per Share Earnings


Fiscal Year Ended February 1, February 3, January 28, 1997 1996 1995 ---- ---- ---- (In thousands, except per share data) Net Income $ 6,264 $ 9,773 $16,903 Weighted average shares outstanding during the period 15,775 15,770 15,914 Common equivalent shares * * * ------- ------ ------ Number of shares for purposes of calculating net income per common and common equivalent share 15,775 15,770 15,914 ======= ======= ======= Net income per common and common equivalent share $0.40 $0.62 $1.06 ======= ======= ======= * Less than 3% dilutive
   1
                             [DESIGNS, INC. LOGO]
                                      
                              Annual Report 1996
   2
[LOGO]
Annual Report 1996 

(year ended february 1, 1997)   


     Designs, Inc. is a specialty retailer that provides internationally
recognized, quality branded merchandise in a manner which creates a shopping
experience that satisfies our target customers' casual lifestyle requirements.

     The company accomplishes this through channels of distribution aimed at our
customers, in an environment that optimizes our associates' and shareholders'
satisfaction and is consistent with our corporate values.

     Based in Needham, Massachusetts, Designs, Inc. opened its first Designs
store in 1977, selling exclusively Levi Strauss & Co. apparel and accessories.

     In 1995, Designs, Inc. began a joint venture partnership with Levi Strauss
& Co. to own and operate retail stores throughout 11 northeast states and the
District of Columbia, further strengthening the long-standing relationship
between the two companies. Designs, Inc. purchased the Boston Traders(R) brand
in May 1995 to establish the company as a vertically integrated retailer with an
exclusive private label brand. To showcase the Boston Traders(R) merchandise
and to establish it as a leading consumer brand, the first Boston Trading 
Co.(SM) stores were opened in February 1997.

     The company operates 154 retail and outlet stores located throughout the
United States in enclosed regional shopping malls, urban locations and outlet
centers.

                          table of contents

Corporate Profile................................................     1
Letter to Shareholders...........................................     2       
Year in Review...................................................    10
Selected Financial Data..........................................    11
Management's Discussion and Analysis.............................    12
Consolidated Financial Statements................................    18
Notes to Consolidated Financial Statements.......................    22
Corporate and Shareholder Information............................    33




1 DESIGNS, INC. 1996 ANNUAL REPORT

   3
[PHOTO: JOEL H. REICHMAN, PRESIDENT AND CHIEF EXECUTIVE OFFICER OF DESIGNS, 
INC.]

JOEL H. REICHMAN
President and Chief Executive Officer

TO OUR SHAREHOLDERS & VALUED DESIGNS ASSOCIATES

Last year I told you about our plans for the evolution of our company. Although
I am disappointed with our results for 1996, I am confident that we did
accomplish a number of our strategic goals as we continued to prepare our
company for the future. This year, we made progress towards the execution of a
vertical strategy for the Boston Traders(R) brand as we carefully
managed all aspects of our business.

We implemented our strategic goal of designing and producing our own Boston
Traders(R) brand clothing and accessories while continuing our strategic
alliance with Levi Strauss & Co. and our strong Levi's(R) and Dockers(R) brand
based businesses.

It has been over two years since we first set out to acquire and develop our own
brand. Our first challenge was to acquire or develop a brand that would
appropriately supplement the highly regarded Levi Strauss & Co. brands we have
sold since Designs was founded in 1976. After a long search, we acquired the
established Boston Traders(R) brand and began to assemble a team of experienced 
merchandising, design and product development professionals to update the 
brand. To begin building a private label brand we have had to conceptualize, 
design, produce, distribute, market and sell a new product which many of 
our customers have not seen before. The task is complex and has challenged us 
to develop new skills in a highly competitive marketplace. We first began to 
test the new Boston Traders(R) apparel with our Designs store customers in 
Fall of 1996 and have incorporated customer feedback from that test into our 
product offerings for 1997.




2 DESIGNS, INC. 1996 ANNUAL REPORT

   4

Our primary objective for fiscal 1997 is to focus on the aggressive execution of
our strategies, with the goal of producing comparable store sales growth,
further testing the Boston Trading Co.(SM) concept, building the Boston
Traders(R) brand and improving our earnings performance. We will
also continue to focus on producing additional cost savings from operational
improvements and enhanced efficiencies in key areas of our business.

I want to take this opportunity to explain to you some of the key elements of
our strategy for fiscal 1997. Our merchandising strategy is to consistently
deliver superior product to our customers in each of these formats. Our
merchandise mix and price points are tailored to reach the target customer in
each of our retail formats. Each of our formats focuses on a different customer
who wants something special. 

[PHOTO: BOSTON TRADING CO.(SM) STORE, ATLANTA, GEORGIA, VIEW OF STORE FRONT]

[PHOTO: BOSTON TRADING CO.(SM) STORE, ATLANTA, GEORGIA, VIEW OF INTERIOR OF 
STORE]

BOSTON TRADING CO.(SM)
Atlanta, Georgia



3 DESIGNS, INC. 1996 ANNUAL REPORT

   5
[PHOTO: ORIGINAL LEVI'S(R) STORE(TM), 3 EAST 57TH STREET, NEW YORK, NEW YORK
VIEW OF STORE FRONT]

[PHOTO: ORIGINAL LEVI'S(R) STORE(TM), 3 EAST 57TH STREET, NEW YORK, NEW YORK
VIEW OF INTERIOR OF STORE]

ORIGINAL LEVI'S(R) STORE(TM)
New York, New York

Our Designs stores are located in regional malls with a middle market customer
base.  The Designs store customer is looking for the high quality, basic
styling, comfort and value offered by our Levi's(R) and Dockers(R) brand tops
and bottoms and Traders Collection(R) tops.  These customers want the quality,
value and excellent customer service for which our Designs stores are known. We
have over 20 years of experience with the Levi's(R) brand and have developed our
Traders Collection(R) line of tops to complement the strengths of the Levi's(R)
and Dockers(R) brands in these stores.  This year, we learned a great deal more
about the likes and dislikes of our Designs store customers. As a result, we
have made substantial changes in the product mix and clothing designed for these
stores in 1997. 

Our Original Levi's(R) Stores(TM) are located in major regional malls and in New
York City, Boston and Washington, DC.  Our Original Levi's(R) Store(TM) customer
wants the latest and most fashion forward styles of Levi's(R) brand jeans and
tops in the broadest selection available. Our customers and our product mix vary
between our urban or mall locations.  In New York City and Boston our customers
are often foreign tourists attracted by the authentic American Levi's(R) brand.
The Original Levi's(R) Store(TM) mall customer is typically young and fashion
conscious.



4 DESIGNS, INC. 1996 ANNUAL REPORT

   6

Our Boston Trading Co.(SM) stores and the clothes in these stores were designed
by a team charged with giving our customer a real alternative to the sameness of
specialty retail in this country. Working as a team, our product designers,
merchants and a respected retail store designer with a proven track record for
creating innovative, entertaining and exciting new store concepts, developed
this new store concept. Boston Trading Co.(SM) stores are located in urban and
upscale premier mall locations in major metropolitan and suburban shopping
areas. Boston Trading Co.(SM) incorporates, in one store, three different
elements of clothing: casual sportswear, which includes modern classics-classics
with a twist; activewear, which people only wore to the gym in the 1970's and
began to wear beyond the gym in the 1980's; and performance wear, technical
fabrics and specific functional products for active sports participation. Our
customer needs and wants all three of these elements in clothing. They do not
think of these elements as three different styles or categories, but they mix
them and incorporate them as one style of dress with an overarching sense of
casual, easy and active.

[PHOTO: LEVI'S(R) OUTLET BY DESIGNS STORE, FREEPORT, MAINE, VIEW OF STORE FRONT]

[PHOTO: LEVI'S(R) OUTLET BY DESIGNS STORE, FREEPORT, MAINE, VIEW OF INTERIOR OF 
STORE]

LEVI'S(R) OUTLET by DESIGNS
Freeport, Maine

Although in its infancy, I am pleased to report that our Boston Traders(R)
licensee in Japan has opened its first Boston Trading Co.(SM) shop, featuring
Boston Traders(R) brand clothing, in the city of Senri. They currently plan to
open more shops over the next year. Our Taiwanese licensee has opened its first
Boston Trading Co.(SM) shop in the city of Tainan and 
        

5 DESIGNS, INC. 1996 ANNUAL REPORT

   7

will open another in the Sogo department store in the city of Taipei.  We are 
looking forward to exploring additional opportunities in licensing in other 
countries next year.

Outlet store shoppers want brands at a value. We strive to provide them with  a
quality branded product at prices which make the trip to the outlet "worth 
it." Operating ten Levi's(R) Outlet stores under the joint venture partnership 
with a subsidiary of Levi Strauss & Co. and 58 owned and operated Levi's(R) 
Outlet by Designs stores, the Levi's(R) Outlet stores will continue to offer
exclusively Levi Strauss & Co. brands at an excellent value. By offering  our
Levi's(R) Outlet by Designs customers a complete Levi's(R) and Dockers(R) brand
casual wardrobe that consistently provides them with quality,selection and
value, we continue to satisfy the needs of the outlet shopper. Boston
Traders(R) outlets will carry end-of-season Boston Traders(R) and Traders
Collection(R) brands which have been transferred from our Designs and  Boston
Trading Co.(SM) stores.
        
We will continue to review our overall real estate strategy for all of our 
divisions and we will make necessary adjustments depending on marketplace 
opportunities and individual business needs.  We will strive to improve all  of
our retail formats to provide our customers with a productive, enjoyable        
shopping experience, offering them the best in customer service.

[PHOTO: DESIGNS' SENIOR MANAGEMENT TEAM, JOEL H. REICHMAN, MARK S. LISNOW,
SCOTT N. SEMEL, CAROLYN R. FAULKNER]
        
JOEL H. REICHMAN, MARK S. LISNOW, 
SCOTT N. SEMEL, CAROLYN R. FAULKNER
Designs' Senior Management Team  


As part of our ongoing strategy of continuous improvement, this year we 
reviewed every functional area of your company and upgraded or made changes 
to meet not only our current needs, but those that lie ahead.  We have 
created a merchant-driven organization to consistently deliver quality, 
selection and value to our customers season after season.

To complement the merchandising and product development teams, we realigned 
our field and store operations functions from a structure based on geographic 
territories to one based on divisions, each of which operates all of the 
stores in the same retail format. This approach recognizes the uniqueness of 
each retail format and the need for a store concept focused approach to 
conducting our business. In 


6 DESIGNS, INC. 1996 ANNUAL REPORT

   8
[PHOTO: DESIGNS STORE, ATTLEBORO, MASSACHUSETTS, VIEW OF INTERIOR OF STORE]

[PHOTO: DESIGNS STORE, ATTLEBORO, MASSACHUSETTS, VIEW OF STORE FRONT]

DESIGNS
Attleboro, Massachusetts

addition, we updated our information systems  hardware and merchandise 
management software in our corporate offices and installed a new point-of-sale 
register system in all of our stores to improve the collection of customer 
information at the point of sale.  We also established education and training 
facilities for the centralized training of our store and office associates, as 
well as a model store workshop for our product and visual merchandising teams 
to formulate visual merchandising formats, fixtures and designs for our stores.
Our infrastructure investments are designed to leverage information technology 
and overhead functions across all of our store divisions.  

These are just a few of the profound structural and people changes happening 
throughout the business.  As a result, we are well positioned to capitalize 
on the changing retail environment.  Throughout this transformation we 
operated profitably, as we continued to manage our business and control 
related overhead expenses.  Net income for fiscal 1996 equaled $6.3 million, 
or $0.40 per share, compared with the prior year's net income of $9.8 
million, or $0.62 per share.  

Having the right merchandise mix with highly regarded consumer brand names, 
powerful store formats and locations, and the people and systems to implement 
our corporate strategy are all critical elements on the road to success.  We 
know that we have the ingredients that we need to reach our goals, ensure the 
continued profitable contribution of our stores and plan for future growth.



7 DESIGNS, INC. 1996 ANNUAL REPORT

   9

First and foremost we strive to attain customer satisfaction with our 
merchandise, service and ease in shopping.  Satisfied customers who come back 
to our stores time and time again are critical to our success as a specialty 
retailer.  We routinely conduct customer satisfaction surveys and market 
studies to maintain contact with our customers.  We listen to our customers 
and respond to their needs and suggestions.  This approach always has been 
and will remain a hallmark of Designs' commitment to its customers.  

Designs, Inc.  is a company built on energy and enthusiasm.  Each associate at
Designs strives to generate excitement, satisfaction and loyalty for everyone
who has a stake in the company:  our shareholders, customers, fellow associates,
communities and business partners.  This is an exciting time for us as we work
together to establish our own brand, offer customers the casual apparel they
want and provide them with a pleasing and rewarding shopping experience.  If we
do these things well, we are confident that we will create productive,
profitable growth and generate a return to our shareholders.  Our commitment to
establish our company and our stores as a leading retailer of quality branded
merchandise, as well as to create opportunity and strengthen the long-term
performance of our company, is unwavering.  


[PHOTO: BOSTON TRADERS(R) OUTLET STORE, GURNEE, ILLINOIS,
VIEW OF INTERIOR OF STORE]

[PHOTO: BOSTON TRADERS(R) OUTLET STORE, GURNEE, ILLINOIS,
VIEW OF STORE FRONT]

BOSTON TRADERS(R) OUTLET
Gurnee, Illinois


8 DESIGNS, INC. 1996 ANNUAL REPORT

   10

Designs is achieving an exciting transformation, one that dictates 
significant change and growth. In such times of change, it is essential to 
maintain and preserve a company's values and culture. For Designs, Inc.  
this means that all of our plans must be accomplished in an environment that 
exhibits: dedication to service and a superior work ethic; a commitment to 
honesty, fairness and trustworthiness; a balance between work and family; and 
support and respect for one another. Above all, it should be an atmosphere 
that encourages fellowship and fun.  

As always, we encourage our associates to think creatively and strive for
excellence. Our continued success depends upon it. We always have believed that
setting the highest standards for quality and innovation will reap the greatest
rewards for all of us--shareholders, customers and associates. We are in the
midst of this process and appreciate your loyalty and continued support as we
take the steps required to move us forward. We will continue to build for the
future, guided by our values and long term goals.

Sincerely,

/s/ Joel H. Reichman

Joel H. Reichman
President and Chief Executive Officer
April 18, 1997




9 DESIGNS, INC. 1996 ANNUAL REPORT

   11


THE YEAR IN REVIEW

In April, Designs, Inc. moved and expanded its corporate offices, relocating to
Needham, Massachusetts, to support the company's growing and evolving needs.

In May, Designs, Inc. introduced the Designs, Inc. Shareholder Information Line
in order to provide shareholders with a timely and convenient way to access the
company's most recent financial information and major news developments, 
including sales and earnings releases.

The first Fall offering of the Boston Traders(R) product lines arrived in the 
Designs stores during the month of July. Inspired by sports, nature, technology
and active lifestyles, the Boston Traders(R) brand clothes offer the customer 
comfortable, multifunctional "wear now" casual clothing.

Effective July 15, Carolyn R. Faulkner was promoted to the position of Chief 
Financial Officer.

During the third and fourth quarters, the company repurchased an additional 
280,900 shares of stock under its stock repurchase program. To date, a total of
580,900 shares have been repurchased. The program authorizes the company to 
repurchase up to two million shares from time to time in open market 
transactions. 

In November, Designs, Inc. hired the New York City-based marketing and 
advertising firm Mad Dogs & Englishmen to deliver the Boston Traders(R) brand 
message to our target customer. In conjunction with the Boston Traders(R) brand
advertising campaign, the company announced plans to open a new store format 
called Boston Trading Co.(SM) to showcase the new Boston Traders(R) brand 
product lines. 

Effective February 1997, Designs, Inc. reorganized its field and store 
operations by store format and business segment, thus implementing a single 
store concept management approach to conducting its business. The expected 
benefits are twofold: to more effectively address the demands of a vertically 
integrated retail operation; and to better serve the needs of the company's 
stores and customers.


In February 1997, the company opened the first three of its new Boston Trading 
Co.(SM) stores.


10 DESIGNS, INC. 1996 ANNUAL REPORT


   12

SELECTED FINANCIAL DATA

Fiscal Years Ended(1) ------------------------------------------------------------------------ February 1, February 3, January 28, January 29, January 30, (In Thousands, Except Per Share and Operating Data) 1997 1996 1995 1994 1993 - ------------------------------------------------------------------------------------------------------------------------------ INCOME STATEMENT DATA: Sales $289,593 $301,074 $265,910 $240,925 $204,329 Gross profit, net of occupancy costs 86,229 89,085 84,126 75,221 65,465 Pre-tax income 10,859 16,940(2) 28,399(2) 9,507(3) 20,587 Net Income 6,264 9,773 16,903 5,748 12,320 Earnings per share(4) $ 0.40 $ 0.62 $ 1.06 $ 0.36 $ 0.84 Weighted average common and common equivalent shares outstanding(4) 15,755 15,770 15,914 15,916 14,666 Balance Sheet Data: Working capital $ 72,320 $ 64,557 $ 55,725 $ 35,671(3) $ 55,913 Inventories 79,958 58,008 52,649 46,664 42,578 Property and equipment, net 39,216 36,083 26,503 22,922 20,747 Total assets 141,760 132,649 127,295 119,556 102,465 Long-term debt(5) 1,000 1,000 -- 10,000 13,000 Shareholders' equity 111,045 106,085 95,702 81,183 102,503 Operating Data: Net sales per square foot $ 234 $ 265 $ 256 $ 265 $ 248 Number of stores open at fiscal year end 150 157(6) 120(7) 120 110
(1) The Company's fiscal year is a 52 or 53 week period ending on the Saturday closest to January 31. The fiscal year ended February 3, 1996 covered 53 weeks. (2) Includes $2.2 million and $3.2 million of non-recurring income related to the fiscal 1993 restructuring program recognized in the fiscal years ended February 3, 1996 and January 28, 1995, respectively. (3) Includes $15.0 million restructuring charge. (4) Adjusted to give retroactive effect to two 50% stock dividends paid on June 22, 1993 and June 1, 1992 to holders of Common Stock at the close of business on June 8, 1993 and April 21, 1992, respectively. (5) Includes current portion of long-term debt. Fiscal 1996 and fiscal 1995 include the $1 million promissory note issued in conjunction with the acquisition of certain assets of Boston Trading Ltd., Inc. on May 2, 1995. (6) Includes the 33 Boston Traders(R) outlet stores which were acquired as part of the Boston Trading Ltd., Inc. acquisition. (7) Excludes the two Dockers(R) Shops and one Original Levi's(R) Store(TM) in Cambridge, Massachusetts and Minneapolis, Minnesota, which were sold on January 28, 1995 as well as the fifteen Designs stores which were closed in connection with the restructuring program. 11 Designs, Inc. 1996 annual report 13 MANAGEMENT'S DISCUSSION & ANALYSIS OF FINANCIAL CONDITION & RESULTS OF OPERATIONS The following table provides a five-year history of the total sales results of the Company, together with a summary of the number of stores in operation and the change in comparable store sales. In fiscal 1996, comparable stores were those stores open for at least one full fiscal year. In prior fiscal years, comparable stores were those stores open for at least one full fiscal year as of the beginning of the fiscal year.
Fiscal Years Ended (1) - ---------------------------------------------------------------------------------------------------------------------------------- February 1, February 3, January 28, January 29, January 30, 1997 1996 1995 1994 1993 (Fiscal 1996) (Fiscal 1995) (Fiscal 1994) (Fiscal 1993) (Fiscal 1992) - ---------------------------------------------------------------------------------------------------------------------------------- Total Sales ($000's) $ 289,593 $ 301,074 $ 265,910 $ 240,925 $ 204,329 Number of stores in operation at end of the fiscal year: Store Type Designs 44 49 51 64 64 Levi's(R) Outlets by Designs 58 58 61 48 41 Boston Traders(R) outlets 27 35 -- -- -- Joint Venture (2): Original Levi's(R) Stores(TM) 11 11 8 8 5 Levi's(R) Outlet stores 10 4 - ---------------------------------------------------------------------------------------------------------------------------------- Total stores 150 157 120 120 110 Comparable stores 142 97 91 102 97 Changes in total sales (4%) 13% 10% 18% 35% Changes in comparable store sales (5%) 0.5% (5%) 6% 26%
(1) The Company's fiscal year is a 52 or 53 week period ending on the Saturday closest to January 31. The fiscal year ended February 3, 1996 covered 53 weeks. Comparable store sales for fiscal 1996 were based upon 52 week comparisons. (2) Until January 28, 1995, the eight then existing Original Levi's(R) Stores(TM) were 100% owned by the Company. See discussion of joint venture below. RESULTS OF OPERATIONS Sales Sales for fiscal 1996 were $289.6 million, a decrease of 4%, compared with fiscal 1995 sales of $301.1 million. Sales for fiscal 1995 increased by 13.2% to $301.1 million compared with fiscal 1994 sales of $265.9 million. There were 53 weeks in fiscal 1995 and 52 weeks in each of fiscal 1996 and 1994. The decrease in sales in fiscal 1996 as compared to fiscal 1995 was due to a 5% decrease in comparable store sales, 15 store closings and a 52 versus 53 week fiscal year, partially offset by sales from new stores that were opened during the fiscal year. Comparable store sales decreases in Designs stores and Boston Traders(R) outlet stores were due in part to the performance of Boston Traders(R) brand products and to decreases in Levi's(R) brand product inventory levels in the Designs stores related to the introduction of Boston Traders(R) brand products. Sales were also adversely affected by lower than planned inventory levels in the Levi's(R) Outlet by Designs stores during the first half of the fiscal year. Gross Margin Gross margin rate (including the costs of occupancy) equaled 29.8% of sales for fiscal 1996, 29.6% in fiscal 1995 and 31.6% in fiscal 1994. The increase in fiscal 1996 as compared to fiscal 1995 was primarily attributable to a 1.2 percentage point increase in merchandise margins as a result of increased initial margins, partially offset by markdowns associated with Boston Traders(R) brand products and a $391,000 provision for LIFO. Gross margin rate was also adversely affected by a one percent increase in occupancy costs due to the effect of a lower sales base compared to the prior year. The decrease in fiscal 1995 of 2.0 percentage points as compared to fiscal 1994 was primarily attributable to a 1.3 percentage point decrease in merchandise margins as a result of increased promotional activities associated with the competitive retail environment, partially offset by a $924,000 benefit for LIFO. In addition, there was an increase in occupancy costs of 0.7 percentage points. The Company continually reviews its inventory levels in order to identify slow-moving merchandise and records markdowns to clear such merchandise. 12 DESIGNS, INC. 1996 ANNUAL REPORT 14 MANAGEMENT'S DISCUSSION & ANALYSIS OF FINANCIAL CONDITION & RESULTS OF OPERATIONS Selling, General and Administrative Selling, general and administrative expenses as a percentage of sales increased to 22.8% or $65.9 million in fiscal 1996, from 22.2% of sales or $67.0 million in fiscal 1995. Selling, general and administrative expenses for fiscal 1996 included costs incurred to design, source and distribute Boston Traders(R) brand products totaling $5.1 million, or 1.8% of sales. Selling, general and administrative expenses incurred to design, source and distribute Boston Traders(R) brand products in fiscal 1995 totaled $2.5 million, or 0.8% of sales. Continued management of expenses such as store payroll, advertising and store supplies in fiscal 1996 partially offset costs associated with the development of the Boston Traders(R) brand. The Company anticipates that advertising expenses will increase in connection with the promotion of the Boston Trading Co.(SM) store format. Selling, general and administrative expenses as a percentage of sales were 22.2% in fiscal 1995 as compared to 19.9% in fiscal 1994. The increase was primarily attributable to infrastructure expenses incurred in fiscal 1995 associated with the development of the Boston Traders(R) brand. This increase was offset by one half of a percentage point decrease in store payroll. Selling, general and administrative expenses in fiscal 1994 included increased advertising costs attributed to enhanced corporate marketing efforts. Increases were partially offset by a $1.0 million gain recognized in 1994 related to the sale of the Company's Original Levi's(R) Store(TM) in Minneapolis, Minnesota, and the Company's two Dockers(R) Shops located in Minneapolis, Minnesota and Cambridge Massachusetts. In addition, Levi's Only Stores, Inc. paid the Company $875,000 for services, contributions, and risks taken by the Company for its assistance in the development of the Original Levi's(R) Store(TM) concept in the United States. A substantial portion of this amount was offset by previously recognized costs which were incurred by the Company during fiscal 1994. Restructuring In fiscal 1993, the Company recorded a non-recurring pre-tax charge of $15.0 million to cover the costs associated with the closing of 15 of its poorest performing Designs stores. Total costs to close these 15 stores totaled $9.6 million, which was less than the original pre-tax $15.0 million estimate, primarily due to favorable negotiations with landlords. The remaining reserve was recognized in fiscal 1995 and fiscal 1994 as non-recurring pre-tax income in the amounts of $2.2 million and $3.2 million, respectively. Depreciation and Amortization Depreciation and amortization expense for fiscal year 1996 increased to $10.4 million from $8.8 million in fiscal 1995 and $6.9 million in fiscal 1994, primarily due to capital expenditures associated with new and remodeled stores, the Company's new corporate offices and the upgrade of information and technology systems. "See Liquidity and Capital Resources--Capital Expenditures." Interest Expense Interest expense for fiscal 1996 was $197,000 compared to $196,000 in fiscal 1995 and $609,000 in 1994. The Company anticipates that interest expense will increase in fiscal 1997 as a result of borrowings under the Company's credit facility. The decrease from fiscal 1994 to 1995 was primarily attributable to interest cost savings associated with the prepayment of $6.0 million in the first quarter of fiscal year 1994 and the retirement of the remaining $4.0 million of the Company's 1989 Senior Notes in the second quarter of fiscal 1994. Fiscal 1994 interest expense also included a prepayment penalty and accelerated write-off of debt issuance cost of approximately $350,000 related to the prepayment. Interest Income Interest income for fiscal 1996 decreased to $1.2 million from $1.6 million in fiscal 1995 and $1.5 million in fiscal 1994. The decrease of $425,000 in fiscal 1996 was primarily attributable to lower investment balances as compared to the prior year. The Company anticipates that interest income will continue to decline in fiscal 1997 reflecting further declines in investment balances. The increase in interest income in fiscal 1995 as compared to 1994 was primarily attributable to improved interest rates. See "Liquidity and Capital Resources." Net Income Net income for fiscal 1996 was $6.3 million, or $0.40 per share compared with $9.8 million, or $0.62 per share, in fiscal 1995 and $16.9 million, or $1.06 per share, in fiscal 1994. Fiscal 1995 and 1994 include income related to the 1993 restructuring, as discussed above, of $2.2 million, or $0.08 per share, and $3.2 million, or $0.12 per share, respectively. In fiscal 1994, the Company also recognized non-recurring pre-tax income of $1.0 million, or $0.04 per share, related to the sale of certain stores, as discussed above under "Selling, General and Administrative." 13 DESIGNS, INC. 1996 ANNUAL REPORT 15 MANAGEMENT'S DISCUSSION & ANALYSIS OF FINANCIAL CONDITION & RESULTS OF OPERATIONS SEASONALITY A comparison of sales for each quarter in the past three fiscal years is presented below. The amounts shown are not necessarily indicative of actual trends, since such amounts also reflect the addition of new stores and the remodeling of others during these periods. Historically, the Company has experienced seasonal fluctuations in revenues and income, with increases occurring during the Company's third and fourth quarters as a result of "Fall" and "Holiday" seasons. A comparison of quarterly sales, gross profit, net income and net income per share for the past two fiscal years is presented in Note N of Notes to Consolidated Financial Statements.
(Sales Dollars in Thousands) Fiscal 1996 Fiscal 1995 Fiscal 1994 - --------------------------------------------------------------------------------------------------------------------- First quarter $ 59,336 20.5% $ 57,337 19.0% $ 48,960 18.4% Second quarter 66,524 23.0% 66,993 22.3% 56,390 21.2% Third quarter 84,958 29.3% 89,217 29.6% 80,755 30.4% Fourth quarter 78,775 27.2% 87,527 29.1% 79,805 30.0% --------------------------------------------------------------------- $289,593 100.0% $301,074 100.0% $265,910 100.0%
LIQUIDITY AND CAPITAL RESOURCES The Company's primary cash needs are for operating expenses, including cash outlays associated with inventory purchases, the development of the Boston Traders(R) brand product line and capital expenditures for new and remodeled stores, information technology and acquisitions. In June 1994, Levi Strauss & Co. informed the Company that it wanted to focus the future relationship between the two companies on the Original Levi's(R) Stores(TM) joint venture and to reduce the Company's dependency on Levi Strauss & Co. brands. Levi Strauss & Co. informed the Company that it did not see a growth opportunity for the Company's Designs stores in the exclusively Levi's(R) format. However, Levi Strauss & Co. informed the Company that it did see an opportunity for growth of the Company's Designs stores if the format was changed to a multi-brand format. Levi Strauss & Co. advised the Company that it believed that this would avoid customer confusion between the Original Levi's(R) Stores(TM) and Designs stores. According to Levi Strauss & Co., this would require that not more than 70% of the product mix in the Designs stores be Levi Strauss & Co. product, that the format and presentation of the stores be "supportive" of its marketing and brand objectives and that Levi Strauss & Co. approve that format beforehand. If the Company does change the format and expand the Designs store chain, Levi Strauss & Co. said that it will require that the Company's existing Designs stores be converted to the new multi-brand format in a mutually agreeable period of time. In the second quarter of fiscal 1995 the Company acquired certain assets of Boston Trading Ltd., Inc. ("Boston Trading"). This acquisition was completed so that the Company would own an existing brand and accelerate the transformation into a company with the capacity to produce a vertically integrated product line. Late in fiscal 1995, a team was assembled to design, source and distribute the Boston Traders(R) brand product. In the fall of 1996, the Boston Traders(R) brand product lines were reintroduced in the Designs stores. The continuing costs associated with supporting the growth of the Boston Traders(R) brand product line were approximately $5.1 million in fiscal 1996. In fiscal 1997, the Company plans to open six specialty stores under the name Boston Trading Co.(SM) which will predominantly feature Boston Traders(R) brand products. Five of such stores were open as of May 1, 1997. Depending upon the level of customer acceptance of the brand, the Company plans, barring any unforeseen circumstances, to expand this concept nationally. Since the Boston Trading Co.(SM) stores will carry certain Levis(R) brand products, the Company believes that Levi Strauss & Co. will apply the same new branch opening policies and practices to the Company's expansion of this new store format that are applicable to other retailers of Levi Strauss & Co. products. WORKING CAPITAL AND CASH FLOWS The following table sets forth financial data regarding the Company's liquidity position at the end of the past three fiscal years:
Fiscal Years - -------------------------------------------------------------------------------- (Dollars in Thousands) 1996 1995 1994 - -------------------------------------------------------------------------------- Cash provided by operations $ (2,145) $ 10,770 $ 20,818 Working Capital 72,320 64,557 55,725 Current Ratio 4.0:1 4.3:1 3.1:1
To date, the Company has financed its working capital requirements and expansion program with cash flow from operations, borrowings and proceeds from Common Stock offerings. Cash (used in) provided by operating activities was ($2.1) million, $10.8 million and $20.8 million in fiscal 1996, 1995, and 1994, respectively. The Company's reduced cash 14 DESIGNS, INC. 1996 ANNUAL REPORT 16 MANAGEMENT'S DISCUSSION & ANALYSIS OF FINANCIAL CONDITION & RESULTS OF OPERATIONS flow from operations in fiscal 1996 reflects an increase in inventory purchases due to the timing of payment for Spring 1997 Boston Traders(R) brand products and increased inventory levels in the Levi's(R) Outlet stores, as well as the timing of other working capital accounts. At February 1, 1997, the Company had cash and investments totaling $9.3 million. Subsequent to February 1, 1997, the Company borrowed under its credit facility and was in a net borrowing position, expending such funds for operations. The following table provides a comparative analysis of the Company's cash and investments at the end of fiscal 1996 and fiscal 1995.
February 1, February 3, 1997 1996 (Fiscal 1996) (Fiscal 1995) - ------------------------------------------------------------------------- Cash and cash equivalents $ 3,390 $13,941 Short-term investments 5,887 5,978 Long-term investments -- 6,050 Total cash and investments $ 9,277 $25,969
Short-term investments of $5.9 million at February 1, 1997 consisted of government securities with a weighted average maturity of approximately 1.7 years and a weighted average interest rate of 5.33%. These investments were sold subsequent to the end of fiscal 1996 for a realized loss of $102,300. Long-term investments of $6.1 million at the end of fiscal 1995 consisted of government securities with a weighted average maturity of 2.7 years and a weighted average interest rate of 5.1%. At February 1, 1997, total inventories increased 38% or $22 million as compared to February 3, 1996. This increase is primarily attributable to special purchases for the Levi's(R) Outlet stores for Spring 1997, the opening of new Levi's(R) Outlet stores by the joint venture and the receipt of Spring 1997 Boston Traders(R) brand products, combined with slower than expected sales of Boston Traders(R) brand products. The Company continues to evaluate and, within the discretion of management, act upon opportunities to purchase substantial quantities of Levi's(R) brand products for its Levi's(R) Outlet by Designs stores. During fiscal 1996, the Company's payment structure began to change as the Company's percentage of inventory purchases of Boston Traders(R) brand product increased. The Boston Traders(R) brand product requires the Company to source its own product predominantly with various offshore vendors. To date, payment to these vendors has been through the use of letters of credit, which require payment upon presentation of shipping documents. The Company anticipates that the use of this payment method will be proportional to its Boston Traders(R) brand product purchases. Conversely, payments to Levi Strauss & Co., the Company's principal vendor, are due 30 days after invoice. On July 24, 1996, the Company entered into an amended and restated credit agreement (the "Credit Agreement") with BayBank, N.A. and State Street Bank and Trust Company under which these banks established a credit facility for the Company. This credit facility, which terminates on June 30, 1999, consists of: (i) a revolving line of credit permitting the Company to borrow up to $15 million, and (ii) a commercial and trade letters of credit facility under which letters of credit, in aggregate amounts up to $45 million, may be issued for the Company's inventory purchases. Under the revolving line of credit portion of the facility, the Company has the ability to issue standby letters of credit up to $750,000. Loans made under this portion of the facility bear interest, subject to adjustment, at BayBank, N.A.'s prime rate or LIBOR-based fixed rate. The Company may increase the commercial and trade letters of credit portion of the facility in increments of $15 million up to a total of $45 million. The terms of the Credit Agreement require the Company to maintain specific net worth, inventory turnover and cash flow ratios. At February 1, 1997, the Company had outstanding commercial and trade letters of credit totaling approximately $9.7 million. During the third quarter of fiscal 1994, the Company's Board of Directors authorized the repurchase of up to two million shares of the Company's Common Stock. During fiscal 1996, the Company repurchased and held in treasury 280,900 shares at a cost of $1.8 million. In fiscal 1994, the Company repurchased and retired 300,000 shares at a cost of $2.3 million. The retirement of shares in fiscal 1994 was reflected as a reduction in Common Stock and Additional Paid-In Capital. 15 DESIGNS, INC. 1996 ANNUAL REPORT 17 MANAGEMENT'S DISCUSSION & ANALYSIS OF FINANCIAL CONDITION & RESULTS OF OPERATIONS CAPITAL EXPENDITURES The following table sets forth the stores opened and remodeled and related capital expenditures for the fiscal years presented:
1996 1995(1) 1994 - --------------------------------------------------------------------------------------- Levi's(R) Outlet by Designs -- -- 15 Designs -- 1 1 Boston Traders(R) outlets 1 2 -- Joint Venture: Original Levi's(R) Stores(TM) -- 3 4 Levi's(R) Outlet stores 6 4 -- ---------------------------------------- Total new stores 7 10 20 Remodeled Levi's(R) Outlet by Designs 5 7 14 Remodeled Designs -- 11 3 Remodeled Boston Traders(R) outlets 1 ---------------------------------------- Total remodeled stores 6 18 17 ---------------------------------------- Capital expenditures (000's) $2,775 $10,971 $9,500 ----------------------------------------
(1) Excludes 33 Boston Traders(R) outlet stores acquired in fiscal 1995. The Company incurred additional capital expenditures of $9.5 million in fiscal 1996 related to the relocation of its corporate office, enhanced management information systems and the development of the Boston Trading Co.(SM) store concept. On May 2, 1995, the Company acquired certain assets of Boston Trading in accordance with the terms of an Asset Purchase Agreement dated April 21, 1995. The Company paid $5.4 million in cash, financed by operations, and delivered a non-negotiable promissory note in the principal amount of $1.0 million (the "Purchase Note"). The principal amount of the Purchase Note is payable in two equal installments through May 1997. In the first quarter of fiscal 1996, the Company asserted certain indemnification rights under the Asset Purchase Agreement. In accordance with the Asset Purchase Agreement, the Company, when exercising its indemnification rights, has the right, among other courses of action, to offset against the payment of principal and interest due and payable under the Purchase Note. Accordingly, the Company did not make the $500,000 payment of principal on the Purchase Note that was due on May 2, 1996. The Company has paid all interest in accordance with the terms of the Purchase Note. In conjunction with the Asset Purchase Agreement, the Company also issued a total of 50,000 shares of its Common Stock, to the former stockholders of Boston Trading, subject to certain rights and restrictions. These shares are considered outstanding for purposes of calculating weighted average shares outstanding. The fair value of these shares on the date of issuance was included in the acquisition price. On January 28, 1995, Designs JV Corp., a wholly-owned subsidiary of the Company, and a wholly-owned subsidiary of Levi's Only Stores, Inc., a wholly-owned subsidiary of Levi Strauss and Co., entered into a partnership agreement (the "Partnership Agreement") to sell Levi's(R) brand jeans and jeans-related products. The joint venture that was established by the Partnership Agreement is known as The Designs/OLS Partnership (the "OLS Partnership"). The term of the joint venture is ten years, however, the Partnership Agreement contains certain exit rights that enable either partner to buy or sell its interest in the joint venture after five years. The Company previously announced that the OLS Partnership may open up to thirty-five to fifty Original Levi's(R) Stores(TM) and Levi's(R) Outlets throughout eleven Northeast states and the District of Columbia through the end of fiscal 1999. At the end of fiscal 1996, the OLS Partnership operated eleven Original Levi's(R) Stores(TM) and ten Levi's(R) Outlets. In connection with the formation of the joint venture, Designs JV Corp. contributed, for a 70% interest in the joint venture, eight of the Company's then existing Original Levi's(R) Stores(TM) and three leases for then unopened stores. At the same time, LDJV Inc., the joint venture subsidiary of Levi's Only Stores, Inc., contributed approximately $4.7 million in cash to the joint venture in exchange for a 30% interest. During fiscal 1996,the OLS Partnership opened six Levi's(R) Outlet stores which were funded by working capital and partner contributions in fiscal 1995 of $3.6 million and $1.6 million from Designs JV Corp. and LDJV Inc., respectively. The Partnership Agreement requires the OLS Partnership to distribute excess cash to its partners. Accordingly, during April 1997, the OLS Partnership distributed $1,820,000 and $780,000 to Designs JV Corp. and LDJV Inc., respectively, pursuant to this requirement. During the third quarter of fiscal 1996, the Company entered into a Credit Agreement (the "OLS Credit Agreement") with the OLS Partnership and Levi's Only Stores, Inc. under which the Company and Levi's Only Stores, Inc. are committed to make advances to the OLS Partnership in amounts up to 16 DESIGNS, INC. 1996 ANNUAL REPORT 18 MANAGEMENT'S DISCUSSION & ANALYSIS OF FINANCIAL CONDITION & RESULTS OF OPERATIONS $3.5 million and $1.5 million, respectively. This credit facility bears interest at BayBank, N.A.'s prime rate and expires on September 30, 1997, unless terminated earlier pursuant to other provisions of the OLS Credit Agreement. The OLS Credit Agreement also provides that there may not be credit advances outstanding on the last day of the fiscal year. There were no advances under this facility during fiscal 1996. The Company has not established a cash reserve to fund this commitment. It is the intention of the partners in the joint venture that additional working capital for the joint venture's expansion will come from its operations, capital contributions, loans from the partners and borrowings from third parties. In June 1994, Levi Strauss & Co. advised the Company that it did not see any additional growth in the Levi's(R) Outlet by Designs store format, other than additional outlet stores that might be opened by the OLS Partnership. As such, the Company does not currently plan to open any Levi's(R) Outlet by Designs stores during fiscal 1997. In addition, the OLS Partnership is opening its own outlets, which may have an impact on the availability of goods to the Levi's(R) Outlet by Designs stores. Present plans are that the future growth of the Company will be derived from the opening of new stores that will feature the Boston Traders(R) brand and stores opened by the OLS Partnership. The Company estimates that capital expenditures during fiscal 1997 will be approximately $14.2 million, which will be used to remodel existing stores, open up to six new Boston Trading Co.(SM) stores, fund several special projects and enhance management information systems. In November 1996, the Company and Levi Strauss & Co. replaced an existing license agreement by entering into a new trademark license agreement (the "Outlet License Agreement") which provides the terms upon which the Company is permitted to use the Levi Strauss & Co. batwing trademark in connection with the operation of the Company's Levi's(R) Outlet by Designs stores. The Outlet License Agreement authorizes the Company, subject to certain terms and conditions, to operate the Levi's(R) Outlet by Designs stores using the Levi's(R) batwing trademark in 25 states in the eastern portion of the United States. Subject to certain default provisions, the term of the Outlet License Agreement will expire on July 31, 2001, and the license for any particular store will be for a period co-terminous with the lease term for such store (including extension options), unless Levi Strauss & Co. otherwise extends the term of the license for that particular store. Levi Strauss & Co. has no obligation to extend beyond the initial term of the license described above. The leases (including extension options) relating to approximately one-half of the Levi's(R) Outlet by Designs stores open at the end of fiscal 1996 expire in or prior to fiscal 2009 and all except four such leases expire in or prior to fiscal 2011. The Company continually evaluates discretionary investments in new projects that may complement its existing business. Further, as leases expire, the Company may lose the right to use the Levi's(R) trademark in connection with relevant Levi's(R) Outlet by Designs stores, and it will continue to evaluate the performance of all of its existing stores. As a result of this process, certain store locations could be closed or relocated within a shopping center in the future. RECENT ACCOUNTING PRONOUNCEMENTS In February 1997, Statement of Financial Accounting Standards No. 128, "Account for Earnings Per Share (EPS)" (FAS 128) was issued establishing standards for calculating and presenting earnings per share. FAS 128 requires dual presentation of basic and diluted EPS and requires a reconciliation of the numerator and denominator from basic EPS to the diluted EPS calculation. The Company has not yet determined the impact of this standard. EFFECTS OF INFLATION Although the Company's operations are influenced by general economic trends, the Company does not believe that inflation has had a material effect on the results of its operations in the last three fiscal years. The foregoing discussion of the Company's results of operations, liquidity, capital resources and capital expenditures includes certain forward-looking information. Such forward-looking information requires management to make certain estimates and assumptions regarding the Company's expected strategic direction and the related effect of such plans on the financial results of the Company. Accordingly, actual results and the Company's implementation of its plans and operations may differ materially from forward-looking statements made by the Company. The Company encourages readers of this information to refer to the Company's Current Report on Form 8-K, previously filed with the United States Securities and Exchange Commission on April 22, 1997, which identifies certain risks and uncertainties that may have an impact on future earnings and the direction of the Company. 17 DESIGNS, INC. 1996 ANNUAL REPORT 19 CONSOLIDATED BALANCE SHEETS
February 1, 1997 and February 3, 1996 February 1, 1997 February 3, 1996 (In Thousands) (Fiscal 1996) (Fiscal 1995) - ------------------------------------------------------------------------------------------------------ ASSETS Current assets: Cash and cash equivalents $ 3,390 $ 13,941 Short-term investments (Note C) 5,887 5,978 Accounts receivable 558 473 Inventories 79,958 58,008 Deferred income taxes (Note E) 1,160 922 Pre-opening costs, net 524 884 Prepaid expenses 4,834 3,968 ------------------------- Total current assets 96,311 84,174 Property and equipment, net of accumulated depreciation and amortization (Note B) 39,216 36,083 Other assets: Long-term investments (Note C) -- 6,050 Deferred income taxes (Note E) 2,743 2,698 Intangible Assets, net 3,078 2,901 Other assets 412 743 ------------------------- Total assets $ 141,760 $ 132,649 ========================= LIABILITIES AND STOCKHOLDERS' EQUITY Current liabilities: Accounts payable $ 12,194 $ 8,185 Accrued expenses and other current liabilities 7,046 8,346 Accrued rent 2,398 2,586 Income taxes payable 1,353 -- Current portion of long-term note (Note L) 1,000 500 ------------------------- Total current liabilities 23,991 19,617 ------------------------- Long-term note payable (Note L) -- 500 Commitments and contingencies (Note F) Minority interest (Note K) 6,724 6,447 STOCKHOLDERS' EQUITY (NOTE G): Preferred Stock, $0.01 par value, 1,000,000 shares authorized, none issued Common Stock, $0.01 par value, 50,000,000 shares authorized, 15,873,000, and 15,818,000 shares issued at February 1, 1997 and February 3, 1996, respectively 159 158 Additional paid-in capital 53,320 52,767 Retained earnings 59,393 53,160 Treasury stock at cost, 281,000 shares at February 1, 1997 (1,827) -- ------------------------- Total stockholders' equity 111,045 106,085 ------------------------- Total liabilities and stockholders' equity $ 141,760 $ 132,649 =========================
The accompanying notes are an integral part of the consolidated financial statements. 18 DESIGNS, INC. 1996 ANNUAL REPORT 20 CONSOLIDATED STATEMENTS OF INCOME For the fiscal years ending February 1, 1997, February 3, 1996 and January 28, 1995
(In Thousands, Except Per Share Data) Fiscal 1996 Fiscal 1995 Fiscal 1994 - --------------------------------------------------------------------------------------------------- Sales $ 289,593 $ 301,074 $ 265,910 Cost of goods sold including occupancy 203,364 211,989 181,784 ---------------------------------------- Gross profit 86,229 89,085 84,126 Expenses: Selling, general and administrative 65,936 66,988 52,916 Restructuring income (Note J) -- (2,200) (3,200) Depreciation and amortization 10,403 8,752 6,879 ---------------------------------------- Total expenses 76,339 73,540 56,595 ======================================== Operating income 9,890 15,545 27,531 Interest expense 197 196 609 Interest income 1,166 1,591 1,477 ---------------------------------------- Income before minority interest and income taxes 10,859 16,940 28,399 Less minority interest (Note K) 495 425 -- ======================================== Income before income taxes 10,364 16,515 28,399 Provision for income taxes (Note E) 4,100 6,742 11,496 ---------------------------------------- Net income $ 6,264 $ 9,773 $ 16,903 ======================================== Net income per common and common equivalent share $ 0.40 $ 0.62 $ 1.06 Weighted average common and common equivalent shares outstanding 15,755 15,770 15,914
The accompanying notes are an integral part of the consolidated financial statements. 19 DESIGNS, INC. 1996 ANNUAL REPORT 21 STATEMENTS OF CHANGES IN STOCKHOLDERS' EQUITY For the fiscal years ending February 1, 1997, February 3, 1996 and January 28, 1995
Additional Common Stock Treasury Stock Paid-in Retained (In Thousands) Shares Amounts Shares Amounts Capital Earnings Total - ------------------------------------------------------------------------------------------------------------------------ Balance at January 29, 1994 15,960 $ 160 $ 54,507 $ 26,516 $ 81,183 Issuance of Common Stock: Exercises under option programs 95 - 438(1) 438 Retirement of shares under the stock repurchase program (300) (3) (2,326) (2,329) Unrealized loss on investments (493) (493) Net income 16,903 16,903 ---------------------------------------------------------------------------- Balance at January 28, 1995 15,755 $ 157 $ 52,619 $ 42,926 $ 95,702 ---------------------------------------------------------------------------- Issuance of Common Stock: Exercises under option programs 63 1 148(1) 149 Unrealized gain on investments 461 461 Net income 9,773 9,773 ---------------------------------------------------------------------------- Balance at February 3, 1996 15,818 $ 158 $ - $ 52,767 $ 53,160 $106,085 ---------------------------------------------------------------------------- Issuance of Common Stock: Exercises under option programs 5 24(1) 24 Repurchase of 281,000 shares under the stock repurchase program (281) $(1,827) (1,827) Issuance of 50,000 shares as part of the Boston Trading Ltd., Inc. acquisition 50 1 529 530 Unrealized loss on investments (31) (31) Net income 6,264 6,264 ---------------------------------------------------------------------------- Balance at February 1, 1997 15,873 $ 159 $(281) $(1,827) $ 53,320 $ 59,393 $111,045 ---------------------------------------------------------------------------- (1) Net of related tax benefit.
The accompanying notes are an integral part of the consolidated financial statements. 20 DESIGNS, INC. 1996 ANNUAL REPORT 22 STATEMENTS OF CASH FLOWS
For the fiscal years ending February 1, 1997, February 3, 1996 and January 28, 1995 (In Thousands) Fiscal 1996 Fiscal 1995 Fiscal 1994 - ------------------------------------------------------------------------------------------------------------------- Cash flows from operating activities: Net income $ 6,264 $ 9,773 $ 16,903 Adjustments to reconcile to net cash provided by operating activities: Depreciation and amortization 10,403 8,752 6,879 Deferred income taxes (262) (560) 4,251 Minority interest 495 425 -- Gain on sale of stores -- -- (1,069) Loss from sale of investments 17 71 464 Loss (Gain) from disposal of property and equipment (35) 1,382 134 Changes in operating assets and liabilities, net of acquisition: Accounts receivable (85) 3,750 (13) Inventories (21,950) (2,342) (8,360) Prepaid expenses (993) (2,656) 15 Prepaid income taxes -- -- (28) Income taxes payable 1,480 (98) (1,374) Accounts payable 4,009 (5,025) 6,502 Restructuring reserve -- -- (6,422) Accrued expenses and other current liabilities (1,300) 2,402 2,948 Accrued rent (188) (5,104) (12) ----------------------------------------- Net cash (used for) provided by operating activities (2,145) 10,770 20,818 ----------------------------------------- Cash flows from investing activities: Additions to property and equipment (12,290) (18,021) (12,604) Incurrence of pre-opening costs (640) (1,582) (809) Proceeds from disposal of property and equipment 151 92 75 Sale of investments 6,072 4,483 8,971 (Increase) Reduction in other assets 322 (218) (486) ----------------------------------------- Net cash used for investing activities (6,385) (15,246) (4,853) ----------------------------------------- Cash flows from financing activities: Payment for acquisition of a business -- (5,428) -- Repayments of long-term debt -- -- (10,000) Repurchase of common stock (1,827) -- (2,329) Proceeds from minority shareholder of joint venture -- 1,560 4,749 Distributions to minority shareholder (218) (287) -- Issuance of common stock under option program (1) 24 148 438 ----------------------------------------- Net cash used for financing activities (2,021) (4,007) (7,142) ----------------------------------------- Net increase (decrease) in cash and cash equivalents (10,551) (8,483) 8,823 Cash and cash equivalents: Beginning of the year 13,941 22,424 13,601 ----------------------------------------- End of the year $ 3,390 $ 13,941 $ 22,424 ========================================= (1) Net of related tax benefit.
The accompanying notes are an integral part of the consolidated financial statements. 21 DESIGNS, INC. 1996 ANNUAL REPORT 23 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS A. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES LINE OF BUSINESS Designs, Inc. (the "Company") is engaged in the retail sales of clothing and accessories. Levi Strauss & Co. is the most significant vendor of the Company, representing a substantial portion of the Company's merchandise purchases. BASIS OF PRESENTATION The consolidated financial statements include the accounts of the Company and its subsidiaries and affiliates. All intercompany accounts, transactions and profits are eliminated. The accompanying financial statements have been prepared in accordance with generally accepted accounting principles. The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosures of contingent liabi lities as of the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. Actual results could differ from estimates. FISCAL YEAR The Company's fiscal year is a 52 or 53 week period ending on the Saturday closest to January 31. Fiscal years 1996, 1995, and 1994 ended on February 1, 1997, February 3, 1996, and January 28, 1995, respectively. Fiscal year 1995 was a 53 week period, whereas fiscal years 1996 and 1994 were 52 week periods. CASH AND CASH EQUIVALENTS Short-term investments, which have a maturity of ninety days or less when acquired, are considered cash equivalents. The carrying value approximates fair value. INVENTORIES Merchandise inventories are valued at the lower of cost or market using the retail method on the last-in first-out basis ("LIFO"). If inventories had been valued on the first-in first-out basis ("FIFO"), inventories at February 1, 1997 and February 3, 1996 would have been approximately $81,150,000 and $58,809,000 respectively. The (provision) benefit for LIFO was ($391,000), $924,000 and $200,000 in fiscal 1996, 1995 and 1994, respectively. PROPERTY AND EQUIPMENT Property and equipment are stated at cost. Major additions and improvements are capitalized, while repairs and maintenance are charged to expense as incurred. Upon retirement or other disposition, the cost and related depreciation of the assets are removed from the accounts and the resulting gain or loss is reflected in income. Depreciation is computed on the straight-line method over the estimated useful lives as follows: Motor vehicles Five years Store furnishings Five to ten years Equipment Five to eight years Leasehold improvements Lesser of useful lives or related lease life Software development Three to five years
INVESTMENTS The Company's investments, consisting primarily of government securities, are classified as available for sale and are recorded at fair value, in accordance with Statement of Financial Accounting Standards No. 115, "Accounting for Certain Investments in Debt and Equity Securities". Fair value is based upon quoted market prices on the last day of the fiscal year. Unrealized changes in value are recorded as a component of stockholders' equity, net of the related deferred tax asset or liability. The Company recorded unrealized losses of $105,000 and $68,000 for fiscal years 1996 and 1995, respectively. INTANGIBLES Trademarks and licensing agreements are amortized on a straight line basis over 15 years and three years, respectively. Accumulated amortization for trademark and licensing was $577,000 and $216,000 for fiscal 1996 and 1995, respectively. PRE-OPENING COSTS Store opening costs, consisting primarily of payroll and rent, are capitalized when incurred and charged to expense during the first 12 months of store operations. Amortization expense of pre-opening costs was $1,000,000, $1,180,000 and $433,000 for fiscal 1996, 1995 and 1994, respectively. MINORITY INTEREST As more fully discussed in Note K, minority interest at February 1, 1997 and February 3, 1996 represents LDJV Inc.'s 30% interest in The Designs/OLS Partnership, a joint venture between Designs JV Corp., a wholly-owned subsidiary of the Company, and LDJV Inc., a wholly-owned subsidiary of Levi's Only Stores, Inc., which is a wholly-owned subsidiary of Levi Strauss & Co. BANK CHARGES Bank charges related to credit card sales are recorded as selling expenses. ADVERTISING COSTS Advertising costs are expensed as incurred. NET INCOME PER SHARE Net income per share of Common Stock is based upon the weighted average number of common, and when greater than 3% dilutive, common equivalent shares outstanding during 22 DESIGNS, INC. 1996 ANNUAL REPORT 24 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED) the period. Common equivalent shares result from the assumed exercise of dilutive stock options. During fiscal 1994, the Company's Board of Directors authorized the repurchase of up to two million shares of the Company's Common Stock. The Company repurchased 280,900 shares of the Company's Common Stock during fiscal 1996 at an aggregate cost of $1,827,000. These shares were recorded by the Company as treasury stock, which were reflected as a reduction in shareholders' equity. Shares owned by the Company are not considered outstanding for the computation of earnings per share until re-issued by the Company. In fiscal 1994, the Company repurchased and retired 300,000 shares at a cost of $2,329,000. The retirement of these shares were reflected as a reduction in Common Stock and Additional Paid-in Capital. NEW ACCOUNTING PRONOUNCEMENT In February 1997, the Financial Accounting Standards Board issued Statement of Financial Accounting Standards No. 128 "Earnings Per Share" (SFAS 128), which is effective for fiscal years ending after December 15, 1997, including interim periods. Earli er adoption is not permitted. However, an entity is permitted to disclose pro forma earnings per share amounts computed under SFAS 128 in the notes to the financial statements in periods prior to adoption. The Statement requires restatement of all prior-period earnings per share data presented after the effective date. SFAS 128 specifies the computation, presentation, and disclosure requirements for earnings per share and is substantially similar to the standard recently issued by the International Accounting Standards Committee entitled "International Accounting Standards, Earnings Per Share." The Company plans to adopt SFAS in 1997 and has not yet determined the impact. B. PROPERTY AND EQUIPMENT Property and equipment consisted of the following:
February 1, February 3, (In Thousands) 1997 1996 - ------------------------------------------------------------------ Motor vehicles $ 379 $ 169 Store furnishings 23,100 20,589 Equipment 8,357 7,708 Leasehold improvements 33,901 30,978 Purchased software 5,982 2,576 Construction in progress 257 365 ------- ------- 71,976 62,385 Less accumulated depreciation 32,760 26,302 ------- ------- Total property and equipment $39,216 $36,083 ======= =======
Depreciation expense for fiscal 1996, 1995 and 1994 was $9,042,000, $7,357,000 and $5,452,000, respectively. C. INVESTMENTS At February 1, 1997, and February 3, 1996, the Company's investment securities at cost and fair value were as follows:
February 1, February 3, 1997 1996 -------------------------------------------- (In Thousands) Cost Fair Value Cost Fair Value - -------------------------------------------------------------------------------- Short-term investments: U.S. Government $5,992 $ 5,887 Mortgage-backed securities $ 5,993 $ 5,978 -------------------------------------------- Total $5,992 $ 5,887 $ 5,993 $ 5,978 -------------------------------------------- Long-term investments: U.S. Government - - $ 5,834 $ 5,781 Municipal bonds - - 269 269 -------------------------------------------- Total - - $ 6,103 $ 6,050 -------------------------------------------- The Company's investment portfolio matures as follows: Less than one year $ 5,887 $ 5,978 1 - 5 years 6,050 -------------------------------------------- $ 5,887 $12,028 ============================================
The Company realized losses on the sale of certain investments of $17,200 and $71,000 in fiscal 1996 and 1995, respectively. D. DEBT OBLIGATIONS On July 24, 1996, the Company entered into an amended and restated credit agreement (the "Credit Agreement") with BayBank, N.A. and State Street Bank and Trust Company under which these banks established a credit facility for the Company. This credit facility, which terminates on June 30, 1999, consists of: (i) a revolving line of credit permitting the Company to borrow up to $15 million, and (ii) a commercial and trade letters of credit facility under which letters of credit, in aggregate amounts up to $45 million, may be issued for the Company's inventory purchases. Under the revolving line of credit portion of the facility, the Company has the ability to issue standby letters of credit up to a total of $750,000. Loans made under this portion of the facility bear interest, subject to adjustment, at BayBank, N.A.'s prime rate or LIBOR-based fixed rate. The Company may increase the commercial and trade letters of credit portion of the facility in increments of $15 million, up to a total of $45 million. Under the Credit Agreement, the Company has agreed not to pay dividends on its Common Stock if such payment would cause the Company to be in default of certain financial ratios. The Company did not pay any dividends in fiscal years 1996 and 1995. The terms of the Credit Agreement require the Company to maintain specific net worth, inventory turnover and cash flow ratios. At February 1, 1997 the Company had outstanding commercial and trade letters 23 DESIGNS, INC. 1996 ANNUAL REPORT 25 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED) of credit totaling approximately $9.7 million and two outstanding standby letters of credit totaling $451,000. The Company paid interest and fees of $253,000, $172,000 and $799,000 for the fiscal years 1996, 1995 and 1994, respectively. Fiscal year 1994 includes a prepayment penalty and accelerated write-off of debt issuance of $350,000. E. INCOME TAXES The Company accounts for income taxes in accordance with Statement of Financial Accounting Standards No. 109 (SFAS 109), "Accounting for Income Taxes." Under SFAS 109, deferred tax assets and liabilities are recognized based on temporary differences between the financial statement and tax basis of assets and liabilities using enacted tax rates in effect in the years in which the differences are expected to reverse. SFAS 109 requires current recognition of net deferred tax assets to the extent that it is more likely than not that such net assets will be realized. To the extent that the Company believes that its net deferred tax assets will not be realized, a valuation allowance must be placed against those assets. The components of the net deferred tax asset as of February 1, 1997 and February 3, 1996 are as follows:
February 1, February 3, (In Thousands) 1997 1996 - -------------------------------------------------------------------------------- Deferred tax assets - current: Inventory reserves $ 716 $1,145 LIFO reserve 444 -- Accrued expenses -- 641 ---------------------- Subtotal 1,160 1,786 Deferred tax liabilities - current: LIFO reserve -- 864 ---------------------- Net deferred tax asset - current $1,160 $ 922 ---------------------- Deferred tax asset - noncurrent Excess of book over tax depreciation/amortization $2,577 $2,560 Capital loss carryforward 124 117 Unrealized loss on investment 42 21 ---------------------- Total deferred tax assets - noncurrent $2,743 $2,698 ======================
The provision for income taxes consists of the following:
Fiscal Years Ending February 1, February 3, January 28, (In Thousands) 1997 1996 1995 - -------------------------------------------------------------------------------- Current: Federal $ 3,234 $ 6,241 $ 5,561 State 1,149 1,031 1,783 ------------------------------------------- 4,383 7,272 7,344 Deferred: Federal (223) (481) 3,382 State (60) (49) 770 ------------------------------------------- (283) (530) 4,152 Total Provision $ 4,100 $ 6,742 $11,496
The following is a reconciliation between the statutory and effective income tax rates:
Fiscal Years Ending ------------------- February 1, February 3, January 28, 1997 1996 1995 - -------------------------------------------------------------------------------- Statutory federal income tax rate 35.0% 35.0% 35.0% State income and other taxes, net of federal tax benefit 5.8 5.8 5.5 Permanent items and tax credits (1.2) - - -------------------------------- Effective tax rate 39.6% 40.8% 40.5% ================================
The Company paid income taxes of $2,888,000, $7,452,000 and $8,579,000 during fiscal years 1996, 1995 and 1994, respectively. These figures represent the net of payments and receipts. F. COMMITMENTS AND CONTINGENCIES At February 1, 1997, the Company was obligated under operating leases covering store and office space, automobiles and certain equipment for future minimum rentals as follows:
Total Fiscal (In Thousands) -------------------------------------------- 1997 $ 27,523 1998 26,163 1999 22,990 2000 20,425 2001 17,888 Thereafter 49,314 -------- $164,303
In addition to minimum rental payments, many of the store leases include provisions for common area maintenance, mall charges, escalation clauses and additional rents based on percentage of store sales above designated levels. The Company signed a new lease for its corporate headquarters in Needham, Mass achusetts during fiscal 1995. The term of the lease is for ten years, ending in November 2005. The lease provides for the Company to pay all related costs associated with the land and headquarters building. The Company has employment agreements with certain executive officers, the initial terms of which expire, unless earlier terminated in accordance with their terms, on October 16, 1998. Such agreements provide for minimum salary levels, adjusted for cost of living increases as well as bonuses as determined by the Compensation Committee of the Company's Board of Directors. The aggregate commitment for future salaries at February 1, 1997, excluding bonuses, was $1,593,000. Amounts charged to operations for occupancy, excluding a related party lease, were $35,921,000, $32,998,000 and $27,250,000 in fiscal years 1996, 1995 and 1994, respectively. Of these amounts charged to operations, $780,000, $847,000 24 DESIGNS, INC. 1996 ANNUAL REPORT 26 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED) and $676,000 represent payments based upon a percentage of adjusted gross sales as provided in the lease agreement for the fiscal years ended 1996, 1995 and 1994, respectively. Amounts charged to operations for the related party lease were $150,000, $764,000 and $498,000 in fiscal years 1996, 1995 and 1994, respectively. See Note H for additional information regarding the related party lease. As more fully discussed in Note K, the Company remains principally liable on three leases which were assigned to Levi's Only Stores, Inc., a wholly-owned subsidiary of Levi Strauss & Co., in connection with the sale of the Company's Original Levi's(R) Store(TM) located in Minneapolis, Minnesota and the two Dockers(R) Shops located in Minneapolis, Minnesota and Cambridge, Massachusetts. The store leases in Minneapolis and Cambridge expire in January 2003 and January 2002, respectively. G. STOCK OPTIONS The Company's Board of Directors and its stockholders previously approved the 1987 Incentive Stock Option Plan (the "Incentive Plan") pursuant to which, as amended, stock options to purchase up to 787,500 shares of Common Stock may be issued to key employees (including executive officers and directors who are employees). The Incentive Plan is administered by the Compensation Committee of the Company's Board of Directors, which designates the optionees, number of shares for each option grant, option prices (which may not be less than fair value on the date of grant), date of grant, vesting schedule (ranging from three to five years) and period of option (which may not be more than ten years). All Incentive Plan options are non-assignable. The Incentive Plan terminates when all shares issuable thereunder have been issued. The Company's Board of Directors and its stockholders also previously approved the 1987 Non-Qualified Stock Option Plan (the "Non-Qualified Plan") pursuant to which stock options to purchase up to 337,500 shares of Common Stock which are not "incentive stock options" (as defined in Section 422 of the Internal Revenue Code, as amended) may be issued to key employees (including executive officers and directors of the Company) and directors who are not employees of the Company. The Non-Qualified Plan is administered by the Compensation Committee of the Company's Board of Directors, which designates the optionees, number of shares for each option grant, option prices (which may not be less than 85% of the fair market value on the date of grant), date of grant, vesting schedule (ranging from three to five years) and period of option (which may not be more than ten years). All Non-Qualified Plan options are non-assignable. The Non-Qualified Plan terminates when all shares issuable have been issued. On April 3, 1992, the Board of Directors adopted the 1992 Stock Incentive Plan (the "1992 Plan"), which became effective on June 9, 1992, when it was approved by the stockholders of the Company. Under the 1992 Plan, as amended, up to 1,850,000 shares of Common Stock may be issued pursuant to "incentive stock options" (as defined in Section 422 of the Internal Revenue Code, as amended), options which are not "incentive stock options," conditioned stock awards, unrestricted stock awards and performance share awards. The 1992 Plan is administered by the Compensation Committee, all of the members of which are non-employee directors. The Compensation Committee makes all determinations with respect to amounts and conditions covering awards under the 1992 Plan. Options have never been granted at any price less than fair value on the date of the grant. Options granted to employees, executives and directors typically vest over five, three and three years, respectively. Options granted under the 1992 Plan expire ten years from the date of grant. The 1992 Plan terminates when all shares issuable thereunder have been issued. 25 DESIGNS, INC. 1996 ANNUAL REPORT 27 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED) A summary of shares subject to the option plans described above is as follows: 1987 INCENTIVE STOCK OPTION PLAN
Fiscal Year ---------------------------------------- 1996 1995 1994 - --------------------------------------------------------------------------------------------------- Outstanding at beginning of year 96,339 160,561 241,365 Options granted 18,500 -- -- Options canceled 6,000 1,670 14,720 Options exercised 11,533 62,552 66,084 ---------------------------------------- Outstanding at end of year 97,306 96,339 160,561 ---------------------------------------- Options exercisable at end of year 76,406 89,139 129,273 Common shares reserved for future grants at end of year 9,105 21,605 19,935 Weighted average exercise price per option: Granted during the year $ 6.62 -- -- Canceled during the year $ 11.17 $ 2.37 $ 8.17 Exercised during the year $ 2.05 $ 2.37 $ 2.40 Outstanding at end year of year $ 4.01 $ 3.71 $ 3.18
The following table summarizes information about stock options outstanding at February 1, 1997:
Options Outstanding Options Exercisable - ------------------------------------------------------------------------------------------------------------------------------ Range of Number Remaining Weighted Average Number Weighted Average Exercise Prices Outstanding Contractual Life Exercise Price Exercisable Exercise Price - ------------------------------------------------------------------------------------------------------------------------------ $1.62 to $ 2.34 65,388 3.5 years $ 2.05 64,931 $ 2.05 2.50 to 2.78 2,475 3.6 years 2.67 2,475 2.67 6.63 to 6.63 18,500 9.5 years 6.63 - - 11.17 to 11.17 11,400 5.3 years 11.17 9,000 11.17 - ------------------------------------------------------------------------------------------------------------------------------ 1.62 to 11.17 97,306 76,406
1987 NON-QUALIFIED STOCK OPTION PLAN
Fiscal Year -------------------------------------- 1996 1995 1994 - ----------------------------------------------------------------------------------------- Outstanding at beginning of year 76,948 76,948 99,448 Options granted -- -- -- Options canceled -- -- -- Options exercised -- -- 22,500 -------------------------------------- Outstanding at end of year 76,948 76,948 76,948 -------------------------------------- Options exercisable at end of year 76,948 76,948 66,148 Weighted average exercise price per option: Exercised during the year -- -- $ 2.34 Outstanding at end of year $ 2.53 $ 2.53 $ 2.53
The following table summarizes information about stock options outstanding at February 1, 1997:
Options Outstanding Options Exercisable - ------------------------------------------------------------------------------------------------------------------------------ Range of Number Remaining Weighted Average Number Weighted Average Exercise Prices Outstanding Contractual Life Exercise Price Exercisable Exercise Price - ------------------------------------------------------------------------------------------------------------------------------ $2.34 to $2.67 76,948 3.7 years $ 2.53 76,948 $ 2.53
26 DESIGNS, INC. 1996 ANNUAL REPORT 28 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED) 1992 STOCK INCENTIVE PLAN
Fiscal Year --------------------------------------------- 1996 1995 1994 - ------------------------------------------------------------------------------------------------------------- Outstanding at beginning of year 1,520,050 1,298,950 1,091,150 Options granted 301,250 440,500 406,000 Options canceled 160,900 219,400 191,600 Options exercised -- -- 6,600 --------------------------------------------- Outstanding at end of year 1,660,400 1,520,050 1,298,950 --------------------------------------------- Options exercisable at end of year 937,496 698,180 445,966 Common shares reserved for future grants at end of year 174,200 314,550 535,650 Weighted average exercise price per option Granted during the year $ 6.72 $ 8.93 $ 12.77 Canceled during the year $ 10.10 $ 10.50 $ 14.69 Exercised during the year -- -- $ 11.17 Outstanding at end of year $ 12.00 $ 12.85 $ 14.59
The following table summarizes information about stock options outstanding at February 1, 1997:
Options Outstanding Options Exercisable - ------------------------------------------------------------------------------------------------------------------------- Range of Number Remaining Weighted Average Number Weighted Average Exercise Prices Outstanding Contractual Life Exercise Price Exercisable Exercise Price - ------------------------------------------------------------------------------------------------------------------------- $ 6.13 to $ 9.00 647,050 8.6 years $ 7.71 110,866 $ 8.52 10.50 to 15.25 547,450 6.2 years 11.90 409,064 11.85 16.50 to 21.50 465.900 6.3 years 18.08 417,566 18.13 - ------------------------------------------------------------------------------------------------------------------------- 6.13 to 21.50 1,660,400 937,496
On July 26, 1993, stock options covering an aggregate of 67,500 shares of Common Stock were granted outside of the Incentive Plan, the Non-Qualified Plan and the 1992 Plan to the non-employee directors of the Company. Each of these options has an exercise price of $17.50 per share and each remained outstanding as of the end of fiscal 1996. These options became exercisable in three equal installments commencing twelve months following the date of grant and have a 10 year term. When shares are sold within one year of exercise or within two years from date of grant, the Company derives a tax deduction measured by the excess of the market value over the option price at the date the shares are sold, which approximated $27,980, $239,000 and $511,000 in fiscal years 1996, 1995 and 1994, respectively. The Company applies APB Opinion No. 25 and related Interpretations in accounting for its plans. FASB Statement No. 123 "Accounting for Stock-Based Compensation" (FAS 123) was issued by the FASB in 1995 and requires the company to elect either expense recognition under FAS 123 or its disclosure-only alternative for stock-based employee compensation. The Company has elected the disclosure-only alternative and accordingly has disclosed the pro forma net income or loss and per share amounts using the fair value based method. Had compensation costs for the Company's grants for stock-based compensation been determined consistent with FAS 123, the Company's net income, and earnings per share would have been reduced to the pro forma amounts indicated below:
Fiscal Years Ended February 1, February 3, (In Thousands, Except Per Share Amounts) 1997 1996 - -------------------------------------------------------------------------------- Net income - as reported $6,264 $9,773 Net income - pro forma 5,933 9,621 Earnings per share - as reported $ 0.40 $ 0.62 Earnings per share - pro forma 0.38 0.61
The effects of applying FAS 123 in this pro forma disclosure are not likely to be representative of the effects on reported net income for future years. FAS 123 does not apply to awards prior to 1995 and additional awards are anticipated. The fair value of each option grant is estimated on the date of grant using the Black Scholes option-pricing model with the following weighted average assumptions used for grants in fiscal 1996 and 1995: expected volatility of 51.96%; risk free interest rate of 6.3% and 6.1% in fiscal 1996 and 1995, respectively; and expected lives of 4.5 years. No dividend rate was used for fiscal 1996 or 1995. The weighted average fair value of options granted in fiscal 1996 and 1995 was $3.35 and $4.43, respectively. 27 DESIGNS, INC. 1996 ANNUAL REPORT 29 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED) H. RELATED PARTIES Until April 30, 1996, the Company leased its headquarters in Chestnut Hill, Massachusetts, from Durban Trust, a nominee trust of which the sole beneficiary is a partnership affiliated with Stanley I. Berger, the Chairman of the Board of the Company, and Calvin Margolis, a former director of the Company. The general partner of the beneficiary is a corporation controlled by Mr. Berger and the estate of Mr. Margolis, and the only limited partners of the beneficiary are Mr. Berger and the estate of Mr. Margolis, individually. Total rent paid to Durban Trust in fiscal 1996, 1995 and 1994 was approximately $150,000, $764,000 and $491,000, respectively. When the lease expired April 30, 1996, the Company moved its headquarters to Needham, Massachusetts. See Note F. Bernard M. Manuel, a Director of the Company, is the Chairman of the Board of Cygne Designs, Inc. During fiscal year 1995, Cygne Designs, Inc. provided sourcing for the Company's private label products. The Company paid $311,000 for merchandise purchased from Fenn Wright & Manson, Inc., a division of Cygne Designs, Inc. No products were purchased from Cygne Designs, Inc. or its affiliates in fiscal 1996. I. EMPLOYEE BENEFIT PLANS The Company has a defined contribution 401(k) plan which covers all eligible employees who have completed one year of service. Under this plan, the Company may provide matching contributions up to a stipulated percentage of employee contributions. The plan is fully funded by the Company; and the matching contribution, if any, is established each year by the Board of Directors. For fiscal 1996, the matching contribution by the Company was set at 50% of contributions by eligible employees up to a maximum of 6% of salary. The Company recognized $231,000, $229,000 and $205,000 of expense under this plan in fiscal 1996, 1995 and 1994, respectively. J. RESTRUCTURING In fiscal 1993, the Company recorded a non-recurring pre-tax charge of $15.0 million to cover the costs associated with the closing of 15 of its poorest performing Designs stores. The earnings and cash flow benefit derived from the restructuring totaled $2.7 million for fiscal 1995 and $1.6 million for fiscal 1994, respectively. The costs to close these 15 stores totaled $9.6 million, comprised of $6.1 million cash and $3.5 million of noncash costs. Total costs of $9.6 million to close the 15 stores were less than the original pre-tax $15.0 million estimate, primarily due to favorable negotiations with landlords. The remaining reserve was recognized in fiscal 1995 and fiscal 1994 as non-recurring pre-tax income in the amount of $2.2 million and $3.2 million, respectively. K. FORMATION OF JOINT VENTURE On January 28, 1995, Designs JV Corp., a wholly-owned subsidiary of the Company, and a subsidiary of Levi's Only Stores, Inc., a wholly-owned subsidiary of Levi Strauss & Co., entered into a partnership agreement (the "Partnership Agreement") to sell Levi's(R) brand jeans and jeans-related products. The joint venture that was established by the Partnership Agreement is known as The Designs/OLS Partnership (the "OLS Partnership"). The Company previously announced that the OLS Partnership plans to open and operate thirty-five to fifty Original Levi's(R) Stores(TM) and Levi's(R) Outlets throughout eleven Northeast states and the District of Columbia through the end of fiscal 1999. This includes the eleven Original Levi's(R) Stores(TM) and ten Levi's(R) Outlets open at the end of fiscal 1996. The Levi's(R) Outlet stores owned by the OLS Partnership sell only Levi's(R) brand products and end of season and close-out products from the Original Levi's(R) Stores(TM). In connection with the formation of the joint venture, Designs JV Corp. contributed, for a 70% interest in the joint venture, eight of the Company's then existing Original Levi's(R) Stores(TM) and three leases for then unopened stores in New York City, Nanuet, New York, and White Plains, New York. These stores are included in the 35 to 50 stores described above. At the same time, LDJV Inc., the joint venture subsidiary of the Levi's Only Stores, Inc., contributed approximately $4.7 million in cash to the joint venture in exchange for a 30% interest. During October 1995, Designs JV Corp. and LDJV Inc. agreed to provide an additional capital contribution of cash totaling $5.2 million to the OLS Partnership to fund its capital expenditures needs. Designs JV Corp. and LDJV Inc. contributed $3,640,000 and $1,560,000, respectively. In accordance with the Partnership Agreement, the OLS Partnership distributed $505,000 and $218,000 in fiscal 1996 to Designs JV Corp. and LDJV Inc., respectively. In fiscal 1995, the OLS Partnership distributed $670,000 and $287,000 to Designs JV Corp. and LDJV Inc., respectively. These distributions represented funds sufficient for each of the partners to pay taxes associated with the earnings of the OLS Partnership for the fiscal years ended February 1, 1997 and February 3, 1996. The term of the OLS Partnership is ten years; however, the Partnership Agreement contains certain exit rights that enable 28 DESIGNS, INC. 1996 ANNUAL REPORT 30 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED) either partner to buy or sell its interest in the OLS Partnership after five years. The Partnership Agreement provides for certain special capital account allocations and cash distributions, but otherwise allocates and distributes income in proportion to the partners' percentage ownership. During the third quarter of fiscal 1996, the Company entered into a Credit Agreement (the "OLS Credit Agreement") with the OLS Partnership and Levi's Only Stores, Inc. under which the Company and Levi's Only Stores, Inc. are committed, when requested, to make advances to the OLS Partnership in amounts up to $3.5 million and $1.5 million, respectively. This credit facility bears interest at BayBank, N.A.'s prime rate and expires on September 30, 1997, unless terminated earlier pursuant to other provisions of the OLS Credit Agreement. The OLS Credit Agreement also provides that there will be no credit advances outstanding on the last day of the fiscal year. There were no credit advances outstanding under this facility at February 1, 1997. For financial reporting purposes, the OLS Partnership's assets, liabilities and results of operations are consolidated with those of the Company and LDJV Inc.'s 30% interest in the OLS Partnership is included in the Company's financial statements as minority interest. L. BOSTON TRADING LTD., INC. ACQUISITION On May 2, 1995, the Company acquired certain assets of Boston Trading Ltd., Inc. ("Boston Trading") in accordance with the terms of an Asset Purchase Agreement dated April 21, 1995, among Boston Trading, Designs Acquisition Corp., the Company and others (the "Purchase Agreement"). The Company paid $5,428,000 million in cash, financed by operations, and delivered a non-negotiable promissory note in the principal amount of $1,000,000 (the "Purchase Note"). The principal amount of the Purchase Note is payable in two equal annual installments through May 1997. The note bears interest at the published prime rate and is payable semi-annually from the date of acquisition. In conjunction with the Asset Purchase Agreement, the Company also issued a total of 50,000 shares of its Common Stock to the former stockholders of Boston Trading, subject to certain rights and restrictions. These shares are considered outstanding for purposes of calculating weighted average shares outstanding. The fair value of these shares on the date of issuance was included in the acquisition price. In the first quarter of fiscal 1996, the Company asserted certain indemnification rights under the Asset Purchase Agreement. In accordance with the Asset Purchase Agreement, the Company, when exercising its indemnification rights, has the right, among other courses of action, to offset against the payment of principal and interest due and payable under the Purchase Note. Accordingly, the Company did not make the $500,000 payment of principal on the Purchase Note that was due on May 2, 1996. The Company has paid all interest due through February 1, 1997, in accordance with the terms of the Purchase Note. M. SHAREHOLDER RIGHTS PLAN On May 1, 1995, the Board of Directors of the Company adopted a Shareholder Rights Plan. Pursuant to the Plan, the Company entered into a Shareholder Rights Agreement ("Rights Agreement") between the Company and its transfer agent. Pursuant to the Rights Agreement, the Board of Directors declared a dividend distribution of one preferred stock purchase right (the "Right(s)") for each outstanding share of the Company's Common Stock to stockholders of record as of the close of business on May 15, 1995. Initially, these Rights are not exercisable and will trade with the shares of the Company's Common Stock. In the event that a person becomes an "acquiring person" or is declared an "adverse person" as each such term is defined in the Rights Agreement, each holder of a Right (other than the acquiring person or the adverse person) would be entitled to acquire such number of shares of preferred stock which are equivalent to the Company's Common Stock having a value of twice the then-current exercise price of the Right. If the Company is acquired in a merger or other business combination transaction after any such event, each holder of a Right would then be entitled to purchase, at the then-current exercise price, shares of the acquiring company's Common Stock having a value of twice the exercise price of the Right. 29 DESIGNS, INC. 1996 ANNUAL REPORT 31 NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED) N. SELECTED QUARTERLY DATA (UNAUDITED)
First Second Third Fourth Full (In Thousands Except Per Share Data) Quarter Quarter Quarter Quarter Year - --------------------------------------------------------------------------------------------------------------- Fiscal Year 1996 Net Sales $ 59,336 $ 66,524 $ 84,958 $ 78,775 $289,593 Gross Profit 16,157 20,565 27,646 21,861 86,229 Net income (1,145) 553 4,664 2,192 6,264 Net income per common and common equivalent share (0.07) 0.03 0.30 0.14 0.40 Fiscal Year 1995 Net Sales $ 57,337 $ 66,993 $ 89,217 $ 87,527 $301,074 Gross Profit 16,197 19,877 29,314 23,697 89,085 Non-recurring income on restructuring 2,200 -- -- -- 2,200 Net income 1,597 1,193 5,034 1,949 9,773 Net income per common and common equivalent share 0.10 0.08 0.32 0.12 0.62
Historically, the Company has experienced seasonal fluctuations in net sales, gross profit and net income, with increases occurring during the Company's third and fourth quarters as a result of "Fall" and "Holiday" seasons. Quarterly sales comparisons are not necessarily indicative of actual trends, since such amounts also reflect the addition of new stores, closing of stores and the remodeling of stores during these periods. 30 DESIGNS, INC. 1996 ANNUAL REPORT 32 MANAGEMENT'S RESPONSIBILITY FOR FINANCIAL REPORTING The integrity and objectivity of the financial statements and the related financial information in this report are the responsibility of the management of the Company. The financial statements have been prepared in conformity with generally accepted accounting principles and include, where necessary, the best estimates and judgements of management. The Company maintains a system of internal accounting control designed to provide reasonable assurance, at appropriate cost, that assets are safeguarded, transactions are executed in accordance with management's authorization and the accounting records provide a reliable basis for the preparation of the financial statements. The system of internal accounting control is regularly reviewed by management and improved and modified as necessary in response to changing business conditions. The Audit Committee of the Board of Directors, consisting solely of outside directors, meets periodically with management and the Company's independent accountants to review matters relating to the Company's financial reporting, the adequacy of internal accounting control and the scope and results of audit work. The independent accountants have free access to the Committee. Coopers & Lybrand L.L.P., independent accountants, have been engaged to examine the financial statements of the Company. The Report of Independent Accountants expresses an opinion as to the fair presentation of the financial statements in accordance with generally accepted accounting principles and is based on an audit conducted in accordance with generally accepted auditing standards. /s/ Joel H. Reichman /s/ Carolyn R. Faulkner Joel H. Reichman Carolyn R. Faulkner President and Chief Executive Officer Vice President and Chief Financial Officer 31 DESIGNS, INC. 1996 ANNUAL REPORT 33 REPORT OF INDEPENDENT ACCOUNTANTS To the Board of Directors and Stockholders of Designs, Inc: We have audited the accompanying consolidated balance sheets of Designs, Inc. as of February 1, 1997 and February 3, 1996 and the related consolidated statements of income, changes in stockholders' equity and cash flows for each of the three years in the period ended February 1, 1997. These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on the financial statements based on our audits. We conducted our audits in accordance with generally accepted auditing standards. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosure in the financial statements. An audit also includes assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion. In our opinion, the financial statements referred to above present fairly, in all material respects, the consolidated financial position of Designs, Inc. as of February 1, 1997 and February 3, 1996, and the consolidated result of its operations and its cash flows for each of the three years in the period ended February 1, 1997 in conformity with generally accepted accounting principles. /s/ Coopers & Lybrand L.L.P. Boston, Massachusetts March 10, 1997 32 DESIGNS, INC. 1996 ANNUAL REPORT 34 CORPORATE & SHAREHOLDER INFORMATION BOARD OF DIRECTORS Stanley I. Berger Chairman of the Board of Directors James G. Groninger President The BaySouth Company Bernard M. Manuel Chairman of the Board and Chief Executive Officer Cygne Designs, Inc. Joel H. Reichman President and Chief Executive Officer Melvin I. Shapiro Partner Tofias, Fleishman & Shapiro & Co., P.C. Peter L. Thigpen Partner Executive Reserves EXECUTIVE OFFICERS Joel H. Reichman President and Chief Executive Officer Scott N. Semel Executive Vice President General Counsel and Secretary Mark S. Lisnow Senior Vice President Merchandising Carolyn R. Faulkner Vice President and Chief Financial Officer CORPORATE OFFICERS Curt Carlile Vice President Training and Operational Support George F. Cavedon Divisional Vice President Levi's(R) Outlet by Designs Stores Mary Ann Chenell Vice President Human Resources James F. Duval Divisional Vice President Designs Stores Jan Falcione Divisional Vice President Boston Trading Co.(SM) Stores Martin Goldstein Vice President Construction and Design Alan B. Gruber Vice President Ethics and Corporate Compliance Anthony E. Hubbard Vice President Deputy General Counsel and Assistant Secretary Ben P. Lentini Vice President General Merchandise Manager Vincent Jay Maffucci Vice President Treasurer Maria T. McLeod Vice President Technology and Information Systems Daniel L. Murphy Vice President Controller Daniel O. Paulus General Manager The Designs/OLS Partnership Janice G. Roberts Vice President Planning and Allocation Brian J. Sequin Divisional Vice President Boston Traders(R) Outlet Stores Michael E. Strubing Vice President Logistics Roderick M. Wills Vice President Merchandising and Planning Boston Traders(R) Outlet Stores CORPORATE OFFICES 66 B Street Needham, MA 02194 (617) 444-7222 33 DESIGNS, INC. 1996 ANNUAL REPORT 35 SHAREHOLDER INFORMATION STOCK LISTING The company's common stock trades on the Nasdaq National Market tier of The Nasdaq Stock Market under the symbol "DESI." COMMON STOCK PRICES The following table sets forth, for the periods indicated, the high and low per share sales prices of the common stock, as reported on the Nasdaq consolidated reporting system.
Fiscal Year Ending February 1, 1997 High Low - -------------------------------------------------------------------------------- First Quarter 7 1/8 5 3/4 Second Quarter 7 3/4 5 1/4 Third Quarter 7 1/8 5 1/2 Fourth Quarter 7 1/8 5 1/2 Fiscal Year Ending February 3, 1996 High Low - -------------------------------------------------------------------------------- First Quarter 10 5/8 7 1/4 Second Quarter 11 1/4 8 Third Quarter 10 6 3/4 Fourth Quarter 8 7/8 5 5/8
As of March 20, 1997, based upon data provided by independent shareholder communication services and the transfer agent for the common stock, there were approximately 500 holders of record of common stock and 9,000 beneficial holders of common stock. DIVIDEND POLICY The company currently pays no cash dividends on its common stock. See Note D of Notes to Consolidated Financial Statements. ANNUAL MEETING The 1997 Annual Meeting of Stockholders of Designs, Inc. will be held on Tuesday, June 10, 1997 at 8:00 a.m. at the Sheraton Needham Hotel, 100 Cabot Street, Needham, Massachusetts. FINANCIAL INFORMATION Requests for financial information should be directed to the Investor Relations Department at the company's headquarters: Designs, Inc., 66 B Street, Needham, MA 02194 (617) 444-7222. A copy of the company's Annual Report on Form 10-K for the fiscal year ended February 1, 1997, filed with the Securities and Exchange Commission, may be obtained without charge upon request to the Investor Relations Department. DESIGNS, INC. SHAREHOLDER INFORMATION LINE By dialing the Designs, Inc. Shareholder Information Line, shareholders can obtain the company's latest financial information and news announcements, including sales and earnings releases. The service also may be used to request printed material, to be sent via mail or fax. To access the service, call 1-888-DESI-333. Approximate reporting dates for fiscal year 1997 quarterly earnings are: Quarter 1: May 19, 1997 Quarter 2: August 18, 1997 Quarter 3: November 17, 1997 Quarter 4 and Fiscal year end: March 9, 1998 TRANSFER AGENT AND REGISTRAR Inquiries regarding stock transfer requirements, address changes and lost stock certificates should be directed to: Bank of Boston c/o BostonEquiServe Limited Partnership P.O. Box 8040 Boston, MA 02266-8040 (617) 575-3120 INDEPENDENT ACCOUNTANTS Coopers & Lybrand L.L.P. Boston, Massachusetts TRADEMARKS Boston Traders(R) and Traders Collection(R) are registered trademarks, and Boston Trading Co.(SM) is a trademark, of Designs, Inc. Levi's(R) and Dockers(R) are registered trademarks, and Original Levi's(R) Store(TM) is a trademark, of Levi Strauss & Co. 34 DESIGNS, INC. 1996 ANNUAL REPORT 36 [DESIGNS, INC. LOGO] 66 B Street Needham, MA 02194
   1
Exhibit 21.    Subsidiaries of the Registrant


Designs Securities Corporation
(a Massachusetts securities corporation)

Designs JV Corp.
(a Delaware corporation)

Designs Acquisition Corp.
(a Delaware corporation)


   1
 
                                                                      EXHIBIT 23
 
                       CONSENT OF INDEPENDENT ACCOUNTANTS
 
     We consent to the incorporation by reference in the registration statements
of Designs, Inc. on Forms S-8 (Reg. Nos. 33-22957, 33-32690, 33-32687 and
33-52892) of our report dated March 10, 1997, on our audits of the consolidated
financial statements of Designs, Inc. as of February 1, 1997 and February 3,
1996 and for each of the three years in the period ended February 1, 1997, which
report is incorporated by reference in this Annual Report on Form 10-K.
 
                                            COOPERS & LYBRAND, L.L.P.
 
Boston, Massachusetts
May 1, 1997
 

5 1000 U.S. DOLLARS 12-MOS FEB-01-1997 FEB-04-1996 FEB-01-1997 1 3,390 5,887 558 0 79,958 96,311 71,976 32,760 141,760 23,991 0 0 0 159 110,886 141,760 289,593 289,593 203,364 203,364 76,339 0 197 10,364 4,100 6,264 0 0 0 6,264 0.40 0.40
   1
                                                                     Exhibit 99
                                                                     ----------

     Designs, Inc. (the "Company") is filing this Report with the Securities and
Exchange Commission in order to set forth in a readily available document
certain significant risks and uncertainties that are important considerations to
be taken into account in conjunction with consideration and review of the
Company's reports, registration statements, information statements, press
releases, and other publicly-disseminated documents (including oral statements
concerning Company business information made by others on behalf of the Company)
that include forward-looking information.

     The nature of forward-looking information is that such information involves
assumptions, risks and uncertainties. Certain public documents of the Company
and oral statements made by authorized officers, directors, employees, agents
and representatives of the Company, acting on its behalf, may include
forward-looking information which will be influenced by the following and other
assumptions, risks and uncertainties. Forward-looking information requires
management of the Company to make assumptions, estimates, forecasts and
projections regarding the Company's future results as well as the future
effectiveness of the Company's strategic plans and future operational decisions.
Forward-looking statements made by or on behalf of the Company are subject to
the risk that the forecasts, projections, and expectations of management, or
assumptions underlying such forecasts, projections and expectations, may become
inaccurate. Accordingly, actual results and the Company's implementation of its
plans and operations may differ materially from forward-looking statements made
by or on behalf of the Company. The following discussion identifies certain
important factors that could affect the Company's actual results and actions and
could cause such results and actions to differ materially from any
forward-looking statements made by or on behalf of the Company that related to
such results and actions. Other factors, which are not identified herein, could
also have such an effect.

GENERAL ECONOMIC RISK FACTORS

     Forward-looking statements of the Company are subject to the risk that
assumptions made by management of the Company concerning future general economic
conditions such as recession, inflation, interest rates, tax rates, consumer
spending and credit and other future conditions having an impact on retail
markets and the Company's business may prove to be incorrect. Adverse changes in
such future economic conditions could have an adverse affect on the Company's
business.

CONSUMER PREFERENCES

     The casual apparel industry is intensely competitive and subject to rapid
changes in consumer preferences and fashion trends. A significant marketing or
promotional success by one or more of the Company's existing or yet to be
established competitors could adversely affect the Company's competitive
position. In addition, in the United States, where the casual apparel market is
mature, sales growth may depend in part on whether the Company can increase its
market share at the expense of its competitors.




   2
COMPETITION

     Competition in markets for the Company's products occurs in a variety of
ways, including, among other factors, price, quality, reputation, brand image
and recognition, ability to anticipate fashion trends and customer preferences,
store design and location, inventory control, quality control of the Company's
products, advertising and customer service. Other factors that will affect the
Company's competitive position include uncertainties associated with product
procurement from foreign sources, dependence upon foreign manufacturing
operations, the Company's ability to offer consumers a broad selection of
merchandise, and the Company's ability to continue to manage operational changes
required to transition the Company from a single vendor retailer to a vertically
integrated retailer.

     The intensity of the competition faced by the Company and the rapid changes
in consumer preferences that can occur in the casual apparel markets pose
significant risks to the Company. Many of the Company's competitors are national
and regional department, specialty and discount chain stores that offer similar
products. Many of the Company's principal competitors have greater market share
and financial resources than the Company and there are no assurances that the
Company will be able to compete successfully with these competitors in the
future.

     On January 28, 1995, Designs JV Corp., a wholly-owned subsidiary of the
Company, and a subsidiary of Levi's Only Stores, Inc., a wholly-owned subsidiary
of Levi Strauss & Co., entered into a partnership agreement (the "Partnership
Agreement") to sell Levi's(R) brand products and jeans-related products. The
joint venture established by the Partnership Agreement is known as The
Designs/OLS Partnership (the "OLS Partnership"). The Company previously
announced that the OLS Partnership may open up to a total of thirty-five to
fifty Original Levi's(R) Stores(TM) and Levi's(R) Outlet stores throughout
eleven northeast states and the District of Columbia (the "Territory") through
January 2000.

     Levi Strauss & Co., through its wholly-owned subsidiary, Levi's Only
Stores, Inc., has opened retail stores, including Original Levi's(R) Stores(TM)
and Levi's(R) Outlet stores, in the United States and elsewhere. Levi's Only
Stores, Inc. appears to be prepared to open additional retail stores throughout
the United States. The Company understands that such store formats, including
Original Levi's(R) Stores(TM), Levi's(R) Outlet stores, Dockers(R) Shop stores,
Dockers(R) Outlet stores, and Personal Pair(TM) stores, may feature one or more
Levi Strauss & Co. brands of merchandise. While the OLS Partnership remains in
existence, Original Levi's(R) Stores(TM) and Levi's(R) Outlet stores opened in
the Territory may only be opened by the OLS Partnership. Levi Strauss & Co. and
its affiliates currently operate and are permitted to open retail stores based
on other store formats that will compete with the Company's stores. As described
elsewhere in this Report, the Company stocks its Levi's(R) Outlet by Designs
stores and the OLS Partnership's Levi's(R) Outlet stores exclusively with
manufacturing overruns, discontinued lines and irregulars purchased by the
Company directly from Levi Strauss & Co. and end-of-season Levi Strauss & Co.
brand merchandise transferred from the Company's Designs stores and the OLS
Partnership's Original Levi's(R) Stores(TM).


                                     - 2 -


   3


By its nature, this merchandise is subject to limited availability and is
allocated by Levi Strauss & Co., in its sole discretion, among Levi's Only
Stores, Inc., the Company and the other authorized operators of Levi's(R) Outlet
stores.

SEASONALITY AND INVENTORY RISK

     Historically, the Company has experienced seasonal fluctuations in revenues
and income, with a larger portion of each generated in the second half of the
Company's fiscal year as a result of the Fall and Holiday seasons. The seasonal
nature of the Company's business requires the Company to increase its inventory
levels prior to the latter half of its fiscal year in preparation for such
selling seasons. The casual apparel industry has a significant lead time for
design, production and delivery of merchandise and, therefore, the Company must
commit to purchase orders and production orders well in advance of the time when
such merchandise would be available for sale to consumers. Merchandise orders
normally must be placed well in advance of each selling season when customer
preferences and fashion trends are not yet evident from customer purchases.
Since the Company must enter into commitments and contracts for the purchase of
Levi Strauss & Co. brand merchandise and the manufacture of Boston Traders(R)
brand merchandise well in advance of each selling season, the Company is
vulnerable to changes in consumer demand and pricing shifts and to errors in
selection and timing of such merchandise purchases. If the Company fails to
accurately forecast consumer demand or if there are changes in consumer
preferences or market demand after the Company has committed to such purchase
and production orders, the Company may encounter difficulty in liquidating its
inventory. These variables may have an adverse effect on the Company and the
image of the brands offered for sale by the Company as well as its sales, gross
margins and earning results.

DEPENDENCE ON LEVI STRAUSS & CO. MERCHANDISE

     Almost all of the Company's revenue is derived from the operation of its
retail stores. Except for the Company's Boston Trading Co.(SM) stores, Designs
stores and Boston Traders(R) outlet stores, all or substantially all of the
merchandise sold to consumers through the Company's stores is merchandise
manufactured by Levi Strauss & Co. and its licensees. The Company does not now
have, and never has had, any agreement with Levi Strauss & Co. guaranteeing
minimum quantities of merchandise to be supplied to the Company, establishing a
price structure for the Company's purchases of Levi Strauss & Co. merchandise,
or compelling the Company to purchase minimum quantities or specific styles or
colors of merchandise. The Company has no assurance that it will be able to
continue to purchase merchandise from Levi Strauss & Co. in adequate quantities
or on terms that are comparable to those available to other retailers. The
Company would be materially and adversely affected by any material reductions in
the availability of Levi Strauss & Co. merchandise, any adverse change in Levi
Strauss & Co. business, marketing strategy or product mix, or any significant
increase in the prices the Company must pay for Levi Strauss & Co. merchandise.
The Company also may be materially and adversely affected in the event of
negative publicity concerning the reputation of Levi Strauss & Co. or the
reputation of its merchandise.

                                     - 3 -


   4


RISK OF RESTRICTION ON USE OF LEVI STRAUSS & CO. TRADEMARKS, SERVICE MARKS,
TRADE DRESS AND TRADE NAMES

     The Company and the OLS Partnership use certain trademarks, service marks,
trade names and brand names of Levi Strauss & Co. in their store names, displays
and advertising with the permission of Levi Strauss & Co. The Company has an
agreement with Levi Strauss & Co. to use certain Levi Strauss & Co. trademarks
on the Company's store signs. The OLS Partnership entered into a license
agreement that grants the OLS Partnership the right to use certain service
marks, trade names and trade dress owned by Levi Strauss & Co. The Company and
the OLS Partnership make no payments to Levi Strauss & Co. or its affiliates
with respect to the use of such trademarks, service marks, trade names, and
trade dress. The Company, including the OLS Partnership, could be materially and
adversely affected by significant limitations imposed on the use of Levi Strauss
& Co. trademarks, service marks, trade names, trade dress or brand names.

RISK OF INFRINGEMENT OF THE COMPANY'S TRADEMARKS

     The Company is the owner in the United States of the registered trademark
"Boston Traders" and certain other trademarks, service marks and trade names.
Certain of these marks are also registered, or are the subject of pending
applications, in the trademark registries of foreign countries. The Company
considers its rights in the Boston Traders(R) trademark and its other marks in
the United States and in foreign countries to be valuable assets of the Company
which may have a significant influence on the Company's ability to expand. Any
infringement upon the Company's Boston Traders(R) trademark or its other
trademarks, service marks and trade names or any piracy of the Company's other
intellectual property or its products would have a negative impact upon the
Company's ability to promote, market and enhance its branded merchandise.

RISK RELATED TO TRANSITION TO A VERTICALLY INTEGRATED RETAILER

     For almost 20 years, the Company purchased merchandise exclusively from
Levi Strauss & Co. and its licensees. In November 1994, and more significantly
in May 1995, the Company undertook a transition from being a single vendor
retailer to being a multi-brand vertically integrated retailer offering, in
addition to the Levi's(R) and Dockers(R) brands, its own Boston Traders(R)
brand of merchandise. As part of this transition, the Company has made
significant additions to its management and staff in order to establish product
development, product sourcing and logistics capabilities. This transition will
require the Company to successfully manage new vertically integrated operations
that develop, design, source and distribute Boston Traders(R) brand products.
There are no assurances that the Company will be able to successfully continue
to transition its operations from a single vendor to a vertically integrated
retailer. There are no assurances that the Company will be able to successfully
update, enhance and distinguish the Boston Traders(R) brand or develop
merchandise that will complement the Levi Strauss & Co. brands sold by the
Company. The Company may also be materially and adversely affected in the event
of negative publicity concerning the reputation of the Company or its private
label merchandise.
        

                                     - 4 -


   5

STORE EXPANSION RISKS

     Levi Strauss & Co. informed the Company that it did not see an opportunity
for the Company to increase the number of its Levi's(R) Outlet by Designs
stores, nor the number of its Designs stores in the exclusively Levi Strauss &
Co. brands format. Accordingly, the Company's ability to continue to increase
the number of stores it operates depends, in part, on the Company's ability to
successfully develop, open and operate stores that feature Boston Traders(R)
brand merchandise and, in part, upon the OLS Partnership's ability to
successfully continue to identify, secure, open and operate new Original
Levi's(R) Stores(TM) and Levi's(R) Outlet stores within the Territory. Store
expansion also depends upon on a number of other general factors including the
Company's ability to identify and secure suitable store locations, the
negotiation of acceptable lease terms, merchandise availability and the
Company's future financial resources. The Company anticipates that new store
locations and existing store relocations will continue to be subject to new
branch opening approval policies and practices of Levi Strauss & Co. The Company
expects to continue to work closely with Levi Strauss & Co. in evaluating
product availability for existing and new store locations and must obtain the
approval of Levi Strauss & Co. before opening new stores. There are no
assurances that the Company will continue to be successful in either obtaining
suitable store locations for its new or relocated stores nor in negotiating
acceptable lease terms for such locations. Also, there are no assurances that
new stores will achieve profitability or that existing profitable stores will
remain so. There are no assurances that the Company will be able to develop a
new store format featuring the Boston Traders(R) brand, or that, if developed,
any new store based upon such store format will be successful.

     The OLS Partnership has a ten year term. However, the Partnership Agreement
contains certain exit rights that enable either partner to buy or sell their
interest in the OLS Partnership, including the right to buy or sell particular
stores operated by the OLS Partnership. The Company would be materially and
adversely affected if, following January 2000, Levi Strauss & Co. or its
affiliates were to purchase profitable Original Levi's(R) Stores(TM) and
Levi's(R) Outlet stores owned and operated by the OLS Partnership and either
cause to remain in the OLS Partnership or to seek to require an affiliate of the
Company to purchase any unprofitable Original Levi's(R) Stores(TM) and Levi's(R)
Outlet stores.

INCREASING ADVERTISING COSTS

     For almost 20 years the Company has enjoyed the benefit of being closely
identified with Levi Strauss & Co. As the Company continues to feature its own
and other brands of merchandise, the Company will increasingly rely upon its
own advertising and promotional efforts to build and enhance brand image.
Historically, the Company has received cooperative advertising allowances from
Levi Strauss & Co. that have funded as much as one  third of all advertising
expenditures. As the Company decreases the proportion of Levi Strauss & Co.
brand merchandise, the advertising allowances associated with the Company's
advertising will decrease proportionately. Accordingly, the Company's business
will require increased expenditures for marketing and advertising. There are no
assurances that such increased expenditures will be financially possible or, if
undertaken, will result in increased sales.
        

                                     - 5 -


   6



DEPENDENCE ON CONTRACT MANUFACTURING

     The Company's Boston Traders(R) brand products are primarily manufactured
outside of the United States and, to a lesser extent, within the United States.
To the extent that the Company succeeds in its efforts to expand sales of Boston
Traders(R) brand merchandise, the Company will become increasingly dependent
upon unaffiliated foreign and domestic firms for the sourcing of its products.
Foreign manufacturing and, to a lesser extent, domestic manufacturing are
subject to a number of risks, including work stoppages, transportation delays
and interruptions, political instability, foreign currency fluctuations,
economic disruptions, expropriation, nationalization, the imposition of tariffs
and import and export controls and quotas, changes in governmental policies
(including United States policies towards these foreign countries) and other
factors which could have an adverse effect on the Company's business. Further,
revocation of "most favored nation" status for, or the imposition of trade
sanctions against foreign countries in which the Company's manufacturers operate
could have an adverse affect on the Company's business. The Company has not
entered into long-term contractual arrangements with its foreign or domestic
manufacturers. The loss of any one or more of its foreign or domestic
manufacturers could have an adverse effect on the Company's business until, if
at any time, suitable alternative supply arrangements were secured.

SOURCES OF SUPPLY

     The Company depends upon its unaffiliated firms to source high-quality
fabrics and other products in a timely and cost-efficient manner and relies upon
the availability of sufficient production capacity and the ability to utilize
alternative sources of supply. In addition, if these sources were to experience
significant shortages in raw materials used in the Company's products, it could
have a negative effect on the Company's business, including increased costs or
difficulty in delivering product.

LITIGATION RISKS

     The Company is subject to the normal risks of litigation with respect to
its business operations.

FACTORS AFFECTING THE COMPANY'S BUSINESS ARE SUBJECT TO CHANGE

     This Report contains cautionary statements concerning certain factors that
may influence the business of the Company and are made as of the date of this
Report. Such factors are subject to change. The cautionary statements set forth
in this Report are not intended  to cover all of the factors that may affect
the Company's business in the future. Forward-looking information disseminated
publicly by the Company following the date of this Report may be subject to
additional factors hereafter published by the Company.
        


                                     - 6 -